| The Explosion of mobile use [infographic] | | 19 April 2013, 2:04PM |  Great infographic here looking at the explosion of mobile growth from eDigitalResearch and IMRG.
It charts some of the staggering growth we have seen as smartphone ownership soars to around 60% of the overall UK population, having continued to grow at a solid pace over the past 12 months.
| | | | Off to join Twitter | | 19 April 2013, 2:00PM |  After a long time at Haymarket Media I’m leaving to join Twitter. It is a huge move for me and one that I’m really looking forward to.
I’ve spent about 15 years working in digital journalism and most of that has been as editor of Brand Republic, which I helped launch and has been something that I have greatly enjoyed, and latterly as social media editor.
| | | | What's the importance of the 'always on' approach? | | 19 April 2013, 11:06AM |  There's a lot of talk at the moment about the 'always on' approach. Agencies, clients, media - everyone has an opinion on why it's something we should or shouldn't be adopting, and what it actually means.
| | | | Facebook Home - who's going to live there? | | 19 April 2013, 10:13AM |  So Facebook Home is now available on Google Play for the handful of Android ‘phones that officially support it.
Billed by Zuckerberg as “a game changer”, Facebook Home is a new launcher and lock-screen for Android phones that replaces both your lock-screen (where you enter your pin code) and your home screen with a range of Facebook updates from your friends - text, pictures, video and the like. Whilst the Facebook app on Android can already do this, Zuckerberg believes that having a window into the Facebook ecosystem up-front-and-personal will greatly increase the interaction rates that users have with Facebook.
| | | | | | | Twitter launches Twitter Music | | 18 April 2013, 1:30PM |  Busy week for Twitter, with a big advertising announcement yesterday, and today we get the much rumoured Twitter Music.
The new music service will Twitter says “change the way people find music, based on Twitter”.
| | | | 10 ways brands can drive Facebook engagement | | 18 April 2013, 10:30AM |  In this digital age, creating a social media presence is a priority for most brands and with Facebook being the largest social platform; it is usually the first port of call for most marketers.
| | | | Social media remained negative during Thatcher funeral [infographic] | | 18 April 2013, 9:39AM |  Three infographics here looking at social media reaction to the Margaret Thatcher’s semi state funeral yesterday, which lit up the Twittersphere. While the talked of protests turned out to be something of a damp squib, and few appeared to agreed with them, there were crowds of supporters and many more curious onlookers lining the streets of London leading to St Paul’s Cathedral as the military procession marched slowly by.
| | | | | | | Did my blog change Burger King's bomb creative? | | 18 April 2013, 6:44AM |  You may have seen my blog on April 1st about Burger King's new BOMB advert which was illustrated by a nuclear bomb explosion (see left).
Many people thought that it was an April Fool's joke such was the bad taste and poor creative.
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