Wednesday 17 October 2012

Breaking news from Brand Republic - Boots, Q2 adspend, Conde Nast, Evening Standard, P&G

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Latest news
Boots organic claims are labelled 'misleading'
Boots organic claims are labelled 'misleading'
by Ben Bold
17 October 2012, 08:00AM
Boots has been banned by the Advertising Standards Authority for running an online ad for its Little Me Organics Oh So Gentle Hair and Body Wash, after ruling it misled consumers into thinking the product was organic.
Jubilee and Euro 2012 drive better than expected Q2 adspend
Jubilee and Euro 2012 drive better than expected Q2 adspend
by Ben Bold
17 October 2012, 08:00AM
UK adspend grew 3.8% year on year in the second quarter of 2012, beating forecasts by nearly 1%, according to data from the Advertising Association (AA) and Warc.
Jouning maps out Condé Nast's digital future
Jouning maps out Condé Nast's digital future
by Arif Durrani
17 October 2012, 10:00AM
Condé Nast UK, the print media powerhouse behind Vogue, Glamour, GQ and Wired, expects digital to account for 30% of total revenues in 2014, propelled by luxury brands arriving late to the party. Media Week talks to digital leader Jamie Jouning.
Evening Standard becomes profitable in 2012 and eyes TV opportunity
Evening Standard becomes profitable in 2012 and eyes TV opportunity
by Arif Durrani
16 October 2012, 12:34PM
The London Evening Standard is claiming it has turned its fortunes around since becoming a free newspaper owned by Evgeny Lebedev, from making an annual loss of £30m in 2009 to becoming a profitable operation in September 2012.
P&G wins out against Lil-Lets in tampon ad row
P&G wins out against Lil-Lets in tampon ad row
by John Reynolds
17 October 2012, 08:54AM
Procter & Gamble has had its complaints against claims made by tampon-maker Lil-Lets over the quality of its tampons upheld by the advertising watchdog.
David Abraham apologises for offending with 'Bigger. Fatter. Gypsier' campaign
David Abraham apologises for offending with 'Bigger. Fatter. Gypsier' campaign
by Maisie McCabe
16 October 2012, 11:08AM
Channel 4 chief executive David Abraham has defended its controversial documentary 'Big Fat Gypsy Weddings' but publicly apologised to members of the travelling community who were offended by its campaign.
O2 expands Priority to small businesses with £2.5m campaign
O2 expands Priority to small businesses with £2.5m campaign
by Sarah Shearman
17 October 2012, 09:11AM
O2 is expanding its location-based service Priority Moments to UK independent businesses supported by a £2.5m marketing campaign.
Facebook suspends TBG Digital from preferred developer programme
Facebook suspends TBG Digital from preferred developer programme
by Sarah Shearman
16 October 2012, 03:41PM
Facebook has suspended TBG Digital, one of its longest serving and highest UK spending partners, from its preferred developers programme for advertisers, after discovering the agency had discussed trials of the social network's products with clients.
Rupert Murdoch is re-elected News Corp chair
Rupert Murdoch is re-elected News Corp chair
by Ben Bold
17 October 2012, 09:00AM
Rupert Murdoch was last night re-elected as chairman of News Corporation with only 5% voting against his re-election, despite pressure from dissident shareholders.
Opinion
Think BR: When is 0.03% a big number?
Think BR: When is 0.03% a big number?
by Tim Elkington
17 October 2012, 08:00AM
Why have consumer goods brands massively increased their digital display spend, asks Tim Elkington, director of research and strategy, IAB.
Think BR: Our national press doesn't need saving
Think BR: Our national press doesn't need saving
by Charlie Woodall
17 October 2012, 08:00AM
Doom-laden headlines predict the decline of press and journalism. In fact great journalism is in great shape, writes Charlie Woodall, press planner, Carat.
Intelligence
The European mobile elite in 2012
The European mobile elite in 2012
by CNBC
17 October 2012, 08:00AM
Fifty percent of European business executives claim to have an iPad in the home in 2012, up from 19% in 2011, according to CNBC's Mobile Elite 2012 survey.
Young people's consumer confidence
Young people's consumer confidence
by Sarah Quinn
15 October 2012, 08:00AM
Young people in emerging markets are five times more optimistic about the future than those in developed markets, writes Sarah Quinn, marketing manager, On Device Research.
Also in the news
Does the use of animation in ads make brands less distinguishable? The Marketing Society Forum
by , 16 October 2012, 04:00PM
Guardian appoints LBi to create campaigns for community platform n0tice.com
by Ben Bold, 16 October 2012, 11:44AM
The European mobile elite in 2012
by CNBC, 17 October 2012, 08:00AM
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