Latest news | | | | | | Adam & Eve/DDB, Bartle Bogle Hegarty and CHI & Partners each bagged two coveted gold awards at the Campaign Big Awards last night. | | | | | | | Avis Budget Group, the car-rental company, is reviewing its estimated £15 million pan-European advertising account. | | | | | | | WPP has been forced to downgrade its full-year forecasts, despite reporting UK revenues ahead of expectation, which were up 4.7% on the year to £311m in the third quarter, helped by the performance of its advertising and public relations businesses. | | | | | | | Kimberly Clark is dropping its nappy brand Huggies from the UK and Europe, threatening up to 1,500 jobs in a major strategic rethink by the FMCG company. | | | | | | | Wunderman has won the direct marketing account for EDF Energy after an 11-month pitch process. | | | | | | | Merck, the global healthcare company, is set to review its estimated £100 million international media business. | | | | | | | BBC Worldwide, the commercial arm of the corporation, is running its biggest ever home entertainment campaign, to promote the BBC's role in creating public feelings of "joy" during the Olympics. | | | | | | | "Marketing is not BS" and it is "time to dispel this myth", according to Emma Chalwin, director for brand marketing at Adobe EMEA. | | | | | | | Advertising agencies need to "blow themselves up and start again" in order to make themselves relevant to the new world order and safeguard their future, according to former industry leader and entrepreneur, Cindy Gallop. | | | | | | | Carat and MEC appear to be inextricably bound together at the moment when it comes to new business. | | | | | | | Steve Parish, the chief executive of production company Tag, is to step down before the end of the year. | | | | Opinion | | | | | | How many robots have you got working for you? | | | | | | | Carat and MEC appear to be inextricably bound together at the moment when it comes to new business. | | | | Intelligence | | | | | | Can utilising social media comments be a long-term ad strategy for brands, Jeremy Lee wonders. | | | | | | | Glossy-mag readers have caught up with the times, Simon Kippin says. | | | | | | Latest jobs | | Web Analyst | Recruiter Epson | Salary Competitive salary package, bonus and excellent benefits | Location Hemel Hempstead, Hertfordshire | | | | SAM/AD - FMCG Insight | Recruiter Tarsh Lazare Marketing Recruitment | Salary £35,000 - £45,000 + Benefits Package | Location M4 Corridor, Berks | | | | | |
No comments:
Post a Comment