Marketing Daily - Brand of the Year 2012 shortlist; plus James Bond, O2, Argos, Apple and Jagermeister

Having trouble viewing this? View in web browser View text-only version   Breaking news from Marketing October 2012   Latest News   Brand of the Year 2012 shortlist Staff, 24 October 2012   Marketing's journalists, together with The Marketing Society, present their shortlist of brands...     Licence to sell: is Bond's new-found taste for Heineken a brand-movie tie-up too far? Simon Kershaw, 24 October 2012   With Daniel Craig reaching for a Heineken in the latest James Bond...     O2 to launch major mobile data initiative in 2013 Noelle McElhatton and Sarah Shearman, 24 October 2012   O2 is to launch a service next year allowing customers access to...     Argos to shut 50 stores while catalogue takes a back seat John Reynolds, 24 October 2012   Argos is to close around 50 shops, as part of a massive...     Apple shaves £60 off iPad with Mini launch Daniel Farey-Jones, 24 October 2012   In the battle of the seven-inch tablets this Christmas, Apple has priced...     Jagermeister to attempt 'world's coldest gig' in Siberia Gemma Charles, 24 October 2012   Jagermeister, the herbal liqueur, is attempting to earn a place in the...     Arif Durrani: Embracing digital as standard Arif Durrani, 24 October 2012   Ahead of IAB Engage 2012 tomorrow, and what promises to be another...     Danone to build Badoit brand in the UK Sarah Shearman, 24 October 2012   Danone is embarking on a fresh marketing strategy to build its sparkling...     CityJet overhauls fares and booking site as part of awareness drive Loulla-Mae Eleftheriou-Smith, 24 October 2012   CityJet has overhauled its fares structure and bookings site as part of...       Also in the News   Rory McIlroy set to sign $250m 10-year deal with Nike John Reynolds, 23 October 2012       Blogs     Helen Edwards: Deluded campaign ignores Post Office disorder Helen Edwards   Tweet Share Downton Abbey has become our equivalent of the...     It’s not just about Google Glass, Space Elevators and Driverless Cars Paul Frampton   Tweet Share Tweet Many thousands have been there, but millions...     Heinz Meanz Business Jonathan Weeks   Tweet Share Tweet Tough economic times do not mean that...     Helen Edwards: Step away from the PowerPoint Helen Edwards   Tweet Share As a young account manager in advertising, one...     Why is it so hard for big businesses to create successful new brands? Jeremy Davies   Tweet Share Tweet The launch of Alpen Porridge underlines the...             Whitepapers     Transforming The Mobile User Experience (Webcast)   Over the last year, the number of people visiting the British Red Cross ...     Digital Behavioural Data... What's Worth Analysing And How Could It Lift Sales? (Webcast)   - With so many customer touchpoints online, understand where to start in...     PRWeek: The Message in the Media LIVE (Webcast)   PRWeek’s first ever “Question Time style” online TV sh...     Mastering Digital Advertising: How to boost your bottom line (Expert Reports)   In 2011 the Internet Advertising Bureau (IAB) calculated that £1 i...     Algorithms and Optimization for Search Engine Marketing (Expert Reports)   Using portfolio optimization to achieve optimal performance of a search ...         Account Executive, Stonor c£20k-c£25k plus commission and training, Surrey Senior Data Planner, Direct Recruitment £45,000 - £55,000 + bens, Central London Regional Sales Executive - APAC, Ambition Singapore Attractive Salary Package, Singapore Senior / Sales Manager - Travel, Ambition Singapore Attractive Salary Package, Singapore Business Development Manager, Ambition Singapore Attractive Salary Package, Singapoere Freelance Design Role - Branding Strategy, Savvy Creative , Singapore Data Analyst, Ambition Singapore Attractive Salary Package, Singapore Account Manager - B2B, Ambition Singapore Attractive Salary Package, Singapore Digital Project Manager, Nakama Hong Kong , Seoul Quirky Art Director, Savvy Creative Negotiable salary with benefits offered., Central Singapore     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2012 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ▼  2012 (1605) ►  December (89) ►  November (144) ▼  October (147) The Wall > How social media reacted to the $4bn St... 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