Friday, 19 October 2012

Digital AM - More4, Gu, Google, Newsweek, Future

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Digital AM
Latest news
Channel 4 launches Irish ad feed for More4
Channel 4 launches Irish ad feed for More4
by Maisie McCabe
19 October 2012, 11:25AM
Channel 4 is to launch a bespoke ad service on its lifestyle channel More4 in the Republic of Ireland.
Gu appoints Iris as first-ever brand activation agency
Gu appoints Iris as first-ever brand activation agency
by John Reynolds
19 October 2012, 10:32AM
Gu, the premium desert brand, has appointed Iris as its first-ever brand activation agency, after it won a competitive pitch, thought to be against RPM and Brave.
Google's profits fall 20% to $2.18bn
Google's profits fall 20% to $2.18bn
by Sarah Shearman
19 October 2012, 09:19AM
Google's quarterly profit has plunged despite revenue growth of 45% as the internet giant deals with loss-making hardware business Motorola and lower advertising rates on mobile.
Google blunder underlines danger of 'the unexpected' in financial announcements
Google blunder underlines danger of 'the unexpected' in financial announcements
by Matt Cartmell
19 October 2012, 09:51AM
Google's US stock market blunder has underlined the danger of panicking the markets with badly handled financial announcements, according to comms agency bosses.
Newsweek culls print issue after 80 years
Newsweek culls print issue after 80 years
by John Reynolds
18 October 2012, 12:55PM
Newsweek is to cease print publication of the title after 80 years and move to a digital format.
Industry view: What is the future of interactive TV advertising?
Industry view: What is the future of interactive TV advertising?
by Matthew Chapman
19 October 2012, 09:20AM
Is the new wave of 'interactive' TV advertising, as seen by Mercedes and Xbox's recent attempts to harness Twitter and Facebook, adding genuine value to brands? Marketing asked industry experts where the future of interactive television advertising l...
Think BR: Silicon Valley, move over. Austin is where it's at
Think BR: Silicon Valley, move over. Austin is where it's at
by Peter Veash
19 October 2012, 08:00AM
Austin, Texas is where the digital industry will thrive over the coming years, writes Peter Veash, managing director, The BIO Agency.
Mobile operators lift Ofcom legal threat over 4G decision
Mobile operators lift Ofcom legal threat over 4G decision
by Sarah Shearman
18 October 2012, 11:18AM
O2, Vodafone and Three have lifted the threat of litigation against Ofcom, as part of an agreement between the networks and the regulator to speed up the provision of 4G services in the UK.
Future promotes James Ranson to head London sales
Future promotes James Ranson to head London sales
by Daniel Farey-Jones
19 October 2012, 11:39AM
Special interest publisher Future has promoted James Ranson to the role of sales director at its London office.
Also in the news
Trading places: this week's people moves
by Matthew Chapman, 19 October 2012, 08:57AM
Social Media: BHF succeeds with hands-on approach
by Zia Weise, 19 October 2012, 12:00AM
Arif Durrani: Could an embattled Guardian resurrect Project Alesia?
by Arif Durrani, 18 October 2012, 08:30AM
From the blogs
Is facebook better than sex?
Chris J Reed
19 October 2012, 3:03AM
Google share price slumps as advertising revenues fall.
Chris Arnold
19 October 2012, 1:41AM
It's not just about Google Glass, Space Elevators and Driverless Cars
Paul Frampton
18 October 2012, 10:42AM
Digital mannequins
Greg Taylor
18 October 2012, 9:25AM
It would be nice if sector share prices anticipated economic trends
Bob Willott
17 October 2012, 8:41PM
Latest Blog Entries
Is facebook better than sex?
Chris J Reed, 19 October 2012
Google share price slumps as advertising revenues fall.
Chris Arnold, 19 October 2012
It's not just about Google Glass, Space Elevators and Driverless Cars
Paul Frampton, 18 October 2012
Digital mannequins
Greg Taylor, 18 October 2012
It would be nice if sector share prices anticipated economic trends
Bob Willott, 17 October 2012
Heinz Meanz Business
Jonathan Weeks, 17 October 2012
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