Monday, 8 October 2012

Campaign Daily Fix - Sony, Sky, Bombardier, The Hospital Club, EasyJet, Grey

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Latest News
Sony to launch Bond-style campaign
by Sara Kimberley,
08 October 2012, 11:10AM
Sony to launch Bond-style campaign
Sony is launching a James Bond-themed commercial during next week's 'X Factor' for the launch of its Xperia smartphone.
Sky runs stunt ad to showcase Sky+ capabilities
by Sarah Shearman,
08 October 2012, 08:30AM
Sky runs stunt ad to showcase Sky+ capabilities
BSkyB last night ran a stunt ad appearing to rewind and replay other commercials on ITV and Channel 4, to showcase the capabilities of its Sky+ offering.
Bombardier ident banned for linking beer to sex
by Maisie McCabe,
08 October 2012, 12:25PM
Bombardier ident banned for linking beer to sex
Bombardier, the Wells & Young beer, has had one of its idents for its sponsorship of primetime on UKTV channel Dave banned for linking sexual activity to an alcoholic drink.
The Hospital Club celebrates creative and media in Top 100
by Arif Durrani,
08 October 2012, 08:30AM
The Hospital Club celebrates creative and media in Top 100
The Hospital Club has unveiled its shortlist for the advertising, marketing and PR category of this year's h.Club100, in association with Time Out London.
EasyJet 'holiday moments' campaign brings price back to fore
by Loulla-Mae Eleftheriou-Smith,
08 October 2012, 09:25AM
EasyJet 'holiday moments' campaign brings price back to fore
EasyJet has brought a price tag back to its TV advertising in a new spot created by VCCP, called "holiday moments", as part of its 'Europe by easyJet' work.
Grey buys majority stake in German digital media agency
by Nick Batten,
08 October 2012, 09:04AM
Grey buys majority stake in German digital media agency
Grey, the WPP-owned advertising agency, has acquired a majority stake in German digital media agency k102.
Latest Work
Virgin Atlantic 'escape to Mumbai' by RKCR/Y&R
05 October 2012, 04:00PM
Virgin Atlantic 'escape to Mumbai' by RKCR/Y&R
Virgin Atlantic is promoting its new route launch from London to Mumbai with a Bollywood-inspired poster
The European Tour 'magicians' by Saatchi & Saatchi
04 October 2012, 02:48PM
The European Tour 'magicians' by Saatchi & Saatchi
Saatchi & Saatchi has launched a new spot in the global "Every Shot Imaginable" campaign for The European Tour. This time, the ad pairs the unique talents of world-famous golfers against the skill of the magician, DMC.
Costa 'coffee heads' by Karmarama
04 October 2012, 12:50PM
Costa 'coffee heads' by Karmarama
The new campaign from the coffee brand Costa, created by Karmarama, is running across TV, print, digital and in-store, and will culminate in a user-generated TV ad.
Baileys 'cream with spirit' by BBH
04 October 2012, 12:32PM
Baileys 'cream with spirit' by BBH
Baileys' new global spot by Bartle Bogle Hegarty is inspired by the 30s films of the Hollywood director Busby Berkeley, renowned for his ability to turn dancers into "human kaleidoscopes".
Also in the News
YouTube rolls out first original content channels in UK
by Sarah Shearman, 08 October 2012, 11:05AM
WSJ hires Nina Lawrence in global ad marketing role
by Nick Batten, 08 October 2012, 11:15AM
Channel 4 to stream Fresh Meat Q&A on Twitter
by Maisie McCabe, 08 October 2012, 10:46AM
Wonga in talks to be Newcastle Utd shirt sponsor
by John Reynolds, 08 October 2012, 09:08AM
Skype founder scratches UK campaign for video streaming service
by Matthew Chapman, 08 October 2012, 08:30AM
Blogs
Andy Nairn Playing with fire
Andy Nairn, 08 October 2012, 10:10AM
Andy Nairn The mystery of free media
Andy Nairn, 02 October 2012, 1:10PM
Dave Trott NO ONE CARES
Dave Trott, 02 October 2012, 8:10AM
Steve Henry More creativity than you can shake your schtick at.
Steve Henry, 01 October 2012, 7:10AM
Tara Beard-Knowland Social currency in the Tweet Shop
Tara Beard-Knowland, 28 September 2012, 10:09AM
Charlotte Thornton Secret diary of an account handler
Charlotte Thornton, 28 September 2012, 8:09AM
More Blogs
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