Marketing Daily - Coke helps consumers burn calories with health calculator; plus EE, Tesco, Disney and Megan Fox

Having trouble viewing this? View in web browser View text-only version   Breaking news from Marketing October 2012   Latest News   Coke helps consumers burn calories with Work It Out calculator Loulla-Mae Eleftheriou-Smith, 31 October 2012   Coca-Cola GB has developed the Work It Out calculator, an online tool...     VIDEO: EE talks branding at its new-look store Georgina Brazier, 30 October 2012   Steven Day, EE's chief of brand and communications, explains how its new...     Tesco relaunches YouTube channels Matthew Chapman, 31 October 2012   Tesco has relaunched and simplified its YouTube channels as part of a...     Acer signs up Megan Fox in move to 'premium' positioning Matthew Chapman, 31 October 2012   Acer , the Taiwanese computing brand, has signed up Megan Fox for...     Sapient Nitro grabs top slot in Marketing's 2012 digital agency leagues Kim Benjamin, 31 October 2012   Sapient Nitro has claimed the top spot in this year's digital agency...     Moneysupermarket top marketer David Osborne to leave Sarah Shearman, 31 October 2012   Moneysupermarket.com's marketing director David Osborne is leaving the business, and will be...     Disney acquires Star Wars and Indiana Jones franchises for $4bn Daniel Farey-Jones, 30 October 2012   'Star Wars' creator George Lucas has agreed to sell his company, Lucasfilm,...     Eat Natural in hunt for its first marketing chief John Reynolds, 31 October 2012   Eat Natural, the fruit and snacks bar brand, is on the hunt...     Merlin Entertainments promotes Nicky Marsh to divisional role Loulla-Mae Eleftheriou-Smith, 31 October 2012   Merlin Entertainments has appointed Nicky Marsh as the marketing director of its...         Blogs     Helen Edwards: Starbucks denials can’t mask management failures Helen Edwards   Let’s get beyond the ‘did-they-or-didn’t-they?’ Let’s take Starbucks’ denials at face value, and accept that its failure to pay any...     The Mis-selling Of President 2.0 Unofficial Partner   This time four years ago, Barack Obama was the most popular man in the world, an extraordinary candidate heading into...     What’s in a font? Julie Strawson   Consumers, often without realising it, will have an association or link to a particular brand and only when that brand...     Brands take sports marketing to new heights Nigel Currie   Despite all the talk of recession and austerity, one marketing sector in particular has shown no signs of slowing up...     ‘No Mr Bond I expect you to buy’ Joe Marshall   Daniel Craig as James Bond is not the only star of Skyfall The latest James Bond film Skyfall goes...             Whitepapers     Online Tracking Update: How Will Consumer Privacy Change Marketing In 2013? (Webcast)   European consumers are increasingly aware of cookies and other online tr...     Gain an Edge with 2012's Hottest Search, Social and Mobile Trends (Webcast)   Staying on top of the latest search, social and mobile innovations will ...     Transforming The Mobile User Experience (Webcast)   Over the last year, the number of people visiting the British Red Cross ...     Mastering Digital Advertising: How to boost your bottom line (Expert Reports)   In 2011 the Internet Advertising Bureau (IAB) calculated that £1 i...     Algorithms and Optimization for Search Engine Marketing (Expert Reports)   Using portfolio optimization to achieve optimal performance of a search ...         Business Development Manager, Adam Recruitment £25000 - £30000 per annum + Bonus, Manchester Brand Director - Online, Michael Page Digital £80000 to £95000 per annum, London Digital and Social Media Account Director - Leading Communications Group, Media Contacts £45000 to £50000 per annum, London Senior Marketing Manager, Michael Page Agency £42000 to £45000 per annum, South East London Marketing manager, Michael Page Agency £35000 to £40000 per annum, South East London Production Executive, AF Selection £21,000 - £30,000, Northamptonshire Marketing/Digital Healthcare Consultant, Salt £120000 - £150000 per annum + benefits, London Art Director, JM Digital £240 - £260 per day, London PR & Social Media Manager, UK, PayPal £55,000 and £70,000, London, UK New Business Development Manager, Concept Personnel £Negotiable, Newcastle upon Tyne     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2012 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ▼  2012 (1605) ►  December (89) ►  November (144) ▼  October (147) The Wall > How social media reacted to the $4bn St... 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