Monday, 8 October 2012

Breaking news from Brand Republic - Skype, Sky, Wonga, Grey, The Hospital Club

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Latest news
Skype founder scratches UK campaign for video streaming service
Skype founder scratches UK campaign for video streaming service
by Matthew Chapman
08 October 2012, 08:30AM
Skype founder Janus Friis' new venture Vdio is believed to have pulled a UK launch campaign that was set to position the video streaming service as a competitor to LoveFilm and Netflix.
Last week's big stories in advertising, marketing and media
Last week's big stories in advertising, marketing and media
by Staff
08 October 2012, 07:40AM
Missed some key industry developments? Get up to speed with our recap of the most read and shared stories across Campaign, Marketing, Media Week, PRWeek and The Wall.
Sky runs stunt ad to showcase Sky+ capabilities
Sky runs stunt ad to showcase Sky+ capabilities
by Sarah Shearman
08 October 2012, 08:30AM
BSkyB last night ran a stunt ad appearing to rewind and replay other commercials on ITV and Channel 4, to showcase the capabilities of its Sky+ offering.
Wonga in talks to be Newcastle Utd shirt sponsor
Wonga in talks to be Newcastle Utd shirt sponsor
by John Reynolds
08 October 2012, 09:08AM
Wonga, the controversial short-term loan company, is in talks to be the next sponsor of Newcastle United, replacing Virgin Money.
Sam Howroyd: Tablets, technology and social networks
Sam Howroyd: Tablets, technology and social networks
by Sam Howroyd
08 October 2012, 08:30AM
This week I'm taking a look at how Facebook is predicted to grow worldwide over the next couple of years and the success of new devices - particularly tablets - in the UK.
Grey buys majority stake in German digital media agency
Grey buys majority stake in German digital media agency
by Nick Batten
08 October 2012, 09:04AM
Grey, the WPP-owned advertising agency, has acquired a majority stake in German digital media agency k102.
The Hospital Club celebrates creative and media in Top 100
The Hospital Club celebrates creative and media in Top 100
by Arif Durrani
08 October 2012, 08:30AM
The Hospital Club has unveiled its shortlist for the advertising, marketing and PR category of this year's h.Club100, in association with Time Out London.
The top 10 weird Bond tie-ups that time forgot
The top 10 weird Bond tie-ups that time forgot
by Ben Bold
05 October 2012, 11:43AM
With so many brands cashing in on Skyfall's release on 24 October, we handpicked our favourite wonky Bond tie-ups of the past 50 years
Dixons.co.uk website to close in retail reboot
Dixons.co.uk website to close in retail reboot
by Daniel Farey-Jones
08 October 2012, 09:39AM
Dixons Retail, the group behind Currys and PC World, is closing its online-only business Dixons.co.uk to concentrate on its multichannel offering.
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Opinion
Think BR: Media analysis - don't start at the end
Think BR: Media analysis - don't start at the end
by Philip Lynch
08 October 2012, 08:30AM
Pre-campaign analysis can give you a competitive advantage, writes Philip Lynch, evaluation director, Kantar Media Intelligence.
Time to take tablets seriously
Time to take tablets seriously
by George Nimeh
05 October 2012, 11:00AM
Tablets have not yet truly entered the mainstream, but they will. Alongside the web and mobile, the devices put a world of opportunity at marketers' fingertips.
Intelligence
Is 'beer for women' a viable concept?
Is 'beer for women' a viable concept?
by
05 October 2012, 11:00AM
In the wake of Molson Coors' decision to scrap its female-focused Animee beer brand - and with it, the BitterSweet Partnership research unit - Matt Willifer, executive head of planning at WCRS, examines whether 'beer for women' is dead in the water
Time to stop mothering women
Time to stop mothering women
by Suzy Bashford
05 October 2012, 11:00AM
Brands have long been accused of reducing women, and particularly mothers, to easy stereotypes. We investigate how mums are changing, and to what extent marketers are altering their thinking.
Also in the news
My Media Week: Simon Rees
by Mark Banham, 05 October 2012, 11:24AM
EasyJet 'holiday moments' campaign brings price back to fore
by Loulla-Mae Eleftheriou-Smith, 08 October 2012, 09:25AM
Is 'beer for women' a viable concept?
by , 05 October 2012, 11:00AM
Latest Blog Entries
Coca-Cola Radio
Greg Taylor, 08 October 2012
Property values divide nation
Hugh Salmon, 08 October 2012
Samsung's own goal with negative Chelsea FC brand association
Chris J Reed, 08 October 2012
Don't take cookies from strangers!
Ardi Kolah, 07 October 2012
Could Morrisons be the new sponsor of the Football League?
John Reynolds, 05 October 2012
Does advertising self regulation need more teeth?
Jeremy Stern, 05 October 2012
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