Breaking news from Brand Republic - Apple overtakes Coca-Cola to become world's 'most valuable' brand, Elle, Marketing salaries

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Apple overtakes Coca-Cola to become world's 'most valuable' brand by Alex Brownsell 30 September 2013, 09:00AM Coca-Cola has been displaced as the world's "most valuable" brand for the first time, with Apple taking the top spot in Interbrand's annual countdown of the top 100 global brands. Peugeot and EE among 11% of advertisers with fully-optimised websites by Louise Ridley 30 September 2013, 09:30AM Just 11 of the UK's 100 highest-spending advertisers have websites optimised across PCs, laptops, tablets or smartphones, according to research from the Internet Advertising Bureau (IAB). Elle 'rebrands feminism' with Mother, Brave and W&K by Louise Ridley 30 September 2013, 09:05AM Elle magazine has paired Mother, Brave and Widen & Kennedy with three groups of feminists, to create campaigns that try to define the modern face of feminism, for its November issue. Marketing salaries: what's the "new normal"? by Jane Simms 30 September 2013, 08:26AM You (mostly) love your jobs, and you're even getting paid a bit more to do them, finds the latest survey of marketers' salaries. By Jane Simms. First-look at Mirror's #madeuthink TV ad by Louise Ridley 27 September 2013, 03:33PM The Daily Mirror is preparing to roll-out TV ads during ITV's X Factor tomorrow as part of its first national branding campaign in 10 years, view it first exclusively here. Promotion: Digital adoption - where are we now? Marketing heads from EE, Argos, McLaren, Nokia, The Telegraph, Yahoo! and more to discuss AR, social, mobile, content, youth marketing... join them at #BRVirtual on 1st & 2nd October.   More details here . Also in the news Diageo opens Johnnie Walker 'whisky embassy' in Seoul by Matthew Chapman, 27 September 2013, 02:44PM A good designer will lead you to the prize by Mhairi McEwan, 30 September 2013, 08:40AM Bear Grylls sets Battersea alight at launch of new Discovery series by Georgina Brazier, 27 September 2013, 12:45PM YouTube offers online video consultancy with ZenithOptimedia by Louise Ridley, 27 September 2013, 11:01AM Opinion Killer idea please - for free by Matt Smith 27 September 2013, 12:52PM When new clients ask for ideas, how much do you give away for free? Paid and owned media: a match made in heaven? by Clare Hill 27 September 2013, 09:05AM In recent times, the advertising industry has started to look more closely at the relationship between paid media and "owned" media or content. Promotion: Discover a brand new advertising experience Explore the power and creative potential of Windows 8 Ads in Apps.   Click here for more information.   From the blogs 10 Golden Rules For A Successful Celebrity Affair by @TheAgencyUK Saman Mansourpour 30 September 2013, 8:27AM Are you an amateur or a professional in life? Hugh Salmon 30 September 2013, 8:03AM Park Life - the most social parks in London Gina Horton 27 September 2013, 2:51PM More... Customers are king in the digital world by Emma Chalwin, Adobe 27 September 2013, 09:07AM We all know that the customer is always right - so what are brands really doing to ensure they are delivering the best customer experience online? Over a series of six articles, Marketing is showcasing how Adobe is helping global brands ensure their ... The Plannertarium 2013: Mapping the future of TV for a connected generation by Staff 26 September 2013, 10:00AM Thirty-eight rising media stars were selected to attend Channel 4's annual Plannertarium, in association with Campaign: a day and night of learning, workshops and some serious fun. ICONOCLASM by Nick Hirst, Dare 26 September 2013, 09:00AM We live in iconoclastic times. If people aren't declaring TV dead, they're marching against mass marketing; if they're not sniping at dinosaur agencies, they're taking aim at market research. Latest jobs Designer (Maternity Cover Contract) Recruiter createselect Salary Circa £40K pa, depending on experience. Location Central London Account Manager Recruiter Source Salary £28000 - £35000 per annum Location London Senior Proposition Execution Manager Recruiter Three Salary £Competitive + benefits + bonus Location Maidenhead Account Director / Project Manager Recruiter Source Salary £40000 - £50000 per annum Location London Senior UI Developer Recruiter PFJ Salary £55000 - £60000 per annum Location City of London International Media Manager Recruiter Oxygen Recruitment Solutions Ltd Salary Circa £35,000 + benefits Location Central London Research-driven webcasts, expert reports, surveys and videos covering the most pressing issues in marketing, media and advertising. Digital Transformation Today: Driving Efficiency, Ingenuity and Success (Webcast) It is no longer viable for the marketing team to be solely responsible f... How To Turn One Idea Into Multiple Marketing Opportunities (Expert Reports) Modern internet marketing is about consistently delivering value, growin... 6 Steps To Social Media Customer Services Success (Expert Reports) “50% of consumers are already using social media to reach out for ... How To Give A Killer Presentation (Expert Reports) A 12-year-old boy from Kenya was asked to give a TED talk. Although nerv... Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved Haymarket Business Information, 174 Hammersmith Road, London, W6 7JP, UK News Jobs Blogs & Forums Tenders