Breaking news from Brand Republic - Twitter, M&C Saatchi, ASA, HTC, Volkswagen

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Twitter to target Facebook users with new-look mobile app by Ben Bold 18 September 2013, 09:12AM Twitter is preparing to unveil a mobile app that will more clearly stream content by trending subjects and display photos and videos more prominently, according to a report. M&C Saatchi UK revenues rise 8% led by CRM and mobile by Maisie McCabe 18 September 2013, 09:43AM M&C Saatchi has reported revenue of £87.14 million in the first six months of 2013, up 5.2 per cent year on year after UK revenues rose eight per cent, led by CRM and mobile. Website punished by ASA over 'irresponsible' abortion claims by Alex Brownsell 18 September 2013, 08:57AM A website offering "abortion advice" has been censured by the Advertising Standards Authority for misleading users into thinking it offered termination services. Digital adoption: where are we now? Marketing heads from EE, Argos, McLaren, Nokia, The Telegraph, Yahoo! and more to discuss AR, social, mobile, content, youth marketing... join them at #BRVirtual on 1st & 2nd October.   More details here. Also in the news Can viral video success be predicted? by Ben Hall and Sarah Johnson 18 September 2013, 09:30AM Campaign goes inside online video experts Unruly's social video lab to find out how consumer reaction to content can help predict how well it will be shared online. HTC: 'Designers must question whether new products fit the brand' by Loulla-Mae Eleftheriou-Smith 17 September 2013, 03:45PM The most crucial role of a design team is to ensure a new product brief fits within its brand's values, argued HTC's lead designer at today's (17 September) Global Design Forum in London. VW recreates A-ha's classic 'Take on Me' video by Alex Brownsell 17 September 2013, 03:00PM Volkswagen (VW) goes back to the 1980s in this US TV ad based on the video for A-ha's classic single "Take On Me", using rotoscoping to tell the story of a VW driver attempting to evade a sinister mechanic. Opinion Four ways to cut down stress in your team by David McDermott 13 September 2013, 08:00AM Effective treatment of workplace stress will boost morale, sharpen your company's competitiveness and give you your life back, writes David McDermott, partner at hybrid consulting and counselling practice Executive Stress. You don't want that, you want this by Ivan Clark 17 September 2013, 08:15AM I can't think of a business, except perhaps Ryanair, which regularly tells its customers they are buying the wrong stuff from them and they should buy something else instead. More... Sponsorship of Skate Ice Rink at Somerset House by Staff 16 September 2013, 09:38AM Somerset House is an inspiring space for art, culture and creative exchange in the heart of London that provides a glamorous backdrop to London's most famous ice rink. A 'must do' London activity for tourists and Londoners alike, this is an exciting ... Idea of the week: Get a bespoke media learning programme for your team with getmeinsight by 09 September 2013, 08:30AM At a time when there has never been so much change and diversity within advertising, it is essential that our marketing teams remain informed and inspired. Keep on track with Twitter by Adam Hill 04 September 2013, 09:00AM Train companies' corporate reputations can be derailed and repaired within hours, thanks to Twitter. Adam Hill reports on the most responsive of the UK's social media teams. 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