Marketing Daily - BrandMax: Five trends revolutionising the future of marketing. Plus Asda, British Gas and Mercedes-Benz

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Marketing Daily Bulletin , 26th September 2013

BrandMax: Five trends revolutionising the future of marketing   Asda apologises after 'mental patient' Halloween costume provokes uproar   Twitter reveals Alerts service to push 'personalised' content   British Gas creates Hive brand to house internet-enabled tech products   Hottest virals: Abercrombie & Fitch gets foxy, plus Audi and Gillette   Mercedes uses disco chickens to prove driving comfort   Titchmarsh celebrates 'brilliantly British apples' in Waitrose spot   Smartphone Marketing - the next era       ADVERTISEMENT Can Marketers Own The Entire Customer Experience?   Can you predict or orchestrate the next step of the conversation with an individual customer? Tell us here for your chance to win £250 Amazon vouchers.       Why Google, Yahoo and Microsoft are leading a digital design revolution   Carlsberg celebrates Premier League 'rollercoaster' with global ad   Unilever's Keith Weed puts mobile at heart of emerging markets strategy   Ad watchdog warns e-cigarette brands over 'unclear' ads   JOBS BOARD Mid-weight Artworker - FMCG accounts - Central London Integrated Agency - £34k , Fill Recruitment LtdUp to £34K , Central London   SHOPPER MARKETING ACCOUNT HANDLERS - London agencies - £30k-55k , Judi Patton£30k-£55k- plus bonus and benefits , London   ACCOUNT DIRECTOR - Integrated agency - Digital/Integrated - £42k-46k , Judi Patton£42k-46k , London   Business Development Director , True Careersup to £100,000 , Midlands   Assistant Production Controller - Print Fashion , PFJ£22000.00 - £24000.00 per annum + excellent benefits , London   ADVERTISEMENT   PPA Advertising Awards 2013 Shortlist Announced The shortlist for the PPA Advertising Awards 2013, in association with Brand Republic, has been announced. Find out who is in the running for which award here.

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