Wednesday 25 September 2013

Breaking news from Brand Republic - Carlsberg, Ladbrokes, McDonald's, e-cigarettes, Labour

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Latest news

Carlsberg celebrates Premier League 'rollercoaster' with global ad
Carlsberg celebrates Premier League 'rollercoaster' with global ad
by Alex Brownsell
25 September 2013, 09:00AM
Carlsberg has unveiled a global campaign promoting its three-year deal as the official beer partner of the Premier League, as part of its on-going "That call for a Carlsberg" strategy.
SapientNitro on alert as Ladbrokes calls pitch
SapientNitro on alert as Ladbrokes calls pitch
by Louise Ridley
25 September 2013, 08:48AM
Ladbrokes, SapientNitro's most high profile above-the-line client, has put its £7 million creative advertising account up for pitch.
McDonald's launches Snack Wrap value breakfast range
McDonald's launches Snack Wrap value breakfast range
by Loulla-Mae Eleftheriou-Smith
25 September 2013, 09:01AM
McDonald's is today launching a range of value breakfast products called the "Breakfast Snack Wraps".
Ad watchdog warns e-cigarette brands over 'unclear' ads
Ad watchdog warns e-cigarette brands over 'unclear' ads
by Ben Bold
25 September 2013, 09:09AM
Four e-cigarette brands have been reprimanded by the ad watchdog for running advertising that was too vague about the type of product they were promoting.

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Also in the news

TBWA\London creates work for Labour's energy pledge
TBWA\London creates work for Labour's energy pledge
by Maisie McCabe
24 September 2013, 04:18PM
TBWA\London has created a multiplatform campaign to explain the Labour Party's pledge to freeze energy prices if it wins the next election, its first work for the party since 2005.
EBay and Argos partner to take on Amazon with click-and-collect trial
EBay and Argos partner to take on Amazon with click-and-collect trial
by Matthew Chapman
24 September 2013, 12:30PM
EBay has partnered with Argos to launch a trial click-and-collect service in 150 physical stores as it follows in the footsteps of Amazon.
End of an era: the Volkswagen campervan
End of an era: the Volkswagen campervan
by Loulla-Mae Eleftheriou-Smith
24 September 2013, 12:15PM
Come next year Volkswagen will no longer produce its iconic campervan vehicle, a model that has been on the road for 63-years.

Opinion

A view from the top
A view from the top
by Jerry Buhlmann
19 September 2013, 08:00AM
Sitting in my office on Friday morning, two hours before the deadline to submit this piece, it feels like a normal week.
Is your message mobile?
Is your message mobile?
by Matt Smith
17 September 2013, 04:23PM
You've got a mobile, yes? I'm guessing an iPhone or iPad. And you probably use them an awful lot.
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From the blogs

The Wall blog

John Hegarty at the NABS Tuesday Club talk
NABS
25 September 2013, 8:15AM
Too many cooks are spoiling the broth in online advertising
Mark Connolly
24 September 2013, 2:25PM
[Infographic] #SMW13's biggest influencers and events
hannahemanuel
24 September 2013, 10:55AM
More...
Most Contagious/A road map for the immediate future
Most Contagious/A road map for the immediate future
by Getmemedia
23 September 2013, 07:59AM
Most Contagious celebrates and interrogates the key events, movements, innovations and people that shaped 2013, connecting the dots and priming attendees for the challenges and opportunities of the months ahead. It is the year in a day.
Giving a voice to outdoor advertising
Giving a voice to outdoor advertising
by Ross Neil, WCRS
19 September 2013, 03:20PM
In the 1950s classic Sunset Boulevard, Gloria Swanson, a faded silent movie star, bitter that her career has been ruined by the new "talkies", says "We didn't need dialogue. We had face."
PPA Advertising Awards puts Microsoft, Volvo, O2 and more brands on 2013 shortlist
PPA Advertising Awards puts Microsoft, Volvo, O2 and more brands on 2013 shortlist
by Laura Howes
19 September 2013, 09:00AM
Microsoft, Volvo, O2, Tesco and Panasonic are among the brands shortlisted for their work with magazine brands in the second annual PPA Advertising Awards.
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