Tuesday, 10 September 2013

Breaking news from Brand Republic - Absolut, JCDecaux, Tesco, digital ad revenue, Renault

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Latest news

Absolut links with artists for global marketing project
Absolut links with artists for global marketing project
by Gemma Charles
10 September 2013, 08:53AM
Absolut is teaming up with four "cutting-edge" creatives for a new brand campaign that aims to "inspire artistic transformation around the world".
Jeremy Male leaves JCDecaux for CBS Outdoor Americas
Jeremy Male leaves JCDecaux for CBS Outdoor Americas
by Arif Durrani
09 September 2013, 09:34PM
Jeremy Male has left his leadership role as chief executive of JCDecaux, UK and Northern Europe after 13 years to become chief executive of arch rival CBS Outdoor Americas.
Tesco gets edgy with urban dancing to promote F&F range
Tesco gets edgy with urban dancing to promote F&F range
by Ben Bold
10 September 2013, 08:00AM
Interpretative, street and hip-hop are among the dance styles used in a TV ad promoting Tesco's F&F Autumn/Winter collection of men's and women's fashion.
Digital publishers report 14% lift ad revenues
Digital publishers report 14% lift ad revenues
by Arif Durrani
10 September 2013, 09:21AM
The online growth in video, recruitment, sponsorship and display advertising helped UK publishers achieve 14% growth in the second quarter of 2013 compared to the same period the previous year, according to a new report by the Association of Online P...
Renault appoints ex-Harley Davidson marketer amid restructure
Renault appoints ex-Harley Davidson marketer amid restructure
by Loulla-Mae Eleftheriou-Smith
10 September 2013, 09:10AM
Renault has restructured its top-tier management involving the creation of two new divisions to accelerate "ongoing progress".

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Also in the news

Embrace appoints new creative director as Turner takes on strategy role
by Simon Nias, 09 September 2013, 05:11PM
MediaVest scoops seven-figure Ford Retail account
by Louise Ridley, 09 September 2013, 12:23PM
Lloyds and TSB comms teams explain appearance of new brand
by John Owens, 09 September 2013, 01:04PM
Downton stars join Morse and Poirot in ITV's Where Drama Lives
by Louise Ridley, 09 September 2013, 12:54PM
Hearst's chief: 'ABC trends are missing all the points'
by Louise Ridley, 09 September 2013, 12:10PM

Opinion

Thomas Cook's Harriet Green:
Thomas Cook's Harriet Green: "Your career is too important to be left to someone else"
by Harriet Green
06 September 2013, 08:00AM
Thomas Cook chief executive Harriet Green shares her tips on how to succeed in business.
D&AD's Tim Lindsay on making marketing a force for good
D&AD's Tim Lindsay on making marketing a force for good
by Tim Lindsay
06 September 2013, 08:30AM
Tim Lindsay, chief executive of D&AD, on why the marketing industry must be a force for good

From the blogs

The Wall blog

NEVER MIND WHAT WE WANT
Dave Trott
10 September 2013, 8:56AM

More...
Idea of the week: Get a bespoke media learning programme for your team with getmeinsight
Idea of the week: Get a bespoke media learning programme for your team with getmeinsight
by
09 September 2013, 08:30AM
At a time when there has never been so much change and diversity within advertising, it is essential that our marketing teams remain informed and inspired.
Keep on track with Twitter
Keep on track with Twitter
by Adam Hill
04 September 2013, 09:00AM
Train companies' corporate reputations can be derailed and repaired within hours, thanks to Twitter. Adam Hill reports on the most responsive of the UK's social media teams.
Why values matter most
Why values matter most
by Helen Searle, Cohn & Wolfe
04 September 2013, 09:00AM
Businesses that put values at the heart of their operations are those most likely to succeed.
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