Campaign Daily Fix - Facebook, ESPN, TNT, Dave Trott, Sky, Smirnoff, Miles Nadal

 

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Facebook's Sheryl Sandberg calls for more ads that celebrate women by Sarah Shearman, 30 September 2014, 07:25AM NEW YORK - Sheryl Sandberg, Facebook's chief operating officer and the author of 'Lean In', led an Advertising Week panel that explored gender roles in global campaigns. ESPN 'very surprised' by BT's bid for Premier League rights by Maisie McCabe, 30 September 2014, 08:42AM NEW YORK - ESPN was "very surprised" by BT's knockout bid for the Premier League broadcast rights, according to Eric Johnson, the ESPN executive vice-president, global multimedia sales. TNT launches TV campaign to humanise brand by Louise Jack, 30 September 2014, 09:38AM TNT, the postal service, is launching its first TV ad campaign for four years, in a bid to humanise the brand. Dave Trott: Reading sets you free by Dave Trott, 30 September 2014, 09:27AM The problem with all prisons worldwide is overcrowding. Sky invests $5 million in native ad tech firm by Louise Jack, 30 September 2014, 10:32AM Sky has invested $5 million (£3.1 million) in the native advertising technology company Sharethrough. Smirnoff Ice airs Africa campaign by James Swift, 30 September 2014, 07:43AM Smirnoff has released a TV campaign across four African countries for its Ice Double Black and Ice Double Black Guarana drinks, as part of a push in the continent by parent company Diageo. Sales execs size up data at Advertising Week panel by Maisie McCabe, 30 September 2014, 07:32AM NEW YORK - Data is "one of ESPN's greatest priorities" over the next 18 months, according to Eric Johnson, the ESPN executive vice president, global multimedia sales, speaking at Advertising Week this morning. 'If you aren't failing, you're not trying' by Sarah Shearman, 30 September 2014, 07:30AM NEW YORK - Miles Nadal, chairman and chief operating officer of MDC Partners, challenged Advertising Week attendees to encourage their teams to "pursue the art of the possible." Promoted 2014 IPA Effectiveness Awards shortlist spotlight: easyJet 'Generation easyJet' by IPA, 25 September 2014, 09:00AM easyJet shifted perceptions across Europe with its first aspirational branding campaign, 'generation easyJet'. ________ Latest Work Total "committed to better" by Marcel 30 September 2014, 08:56AM Total is a leading energy company, but not a leading energy brand, according to Jacques - Emmanuel Saulnier , its senior vice-president of corporate communications.The company is planning to rectify this with a global campaign called "committed to... Volvo "swell" by Grey London 29 September 2014, 04:17PM Grey London attempts to give Volvo a premium feel with its first campaign for the brand. The stylish ad opens on the inside of a Volvo XC60 that is parked at a beach. A voiceover says "To feel, to really feel, is a rare thing these days" and the came... Sony Mobile "gliding lights" by Adam & Eve/DDB 29 September 2014, 01:07PM Sony Mobile has launched a TV ad from its "demand great" campaign, promoting the brand s Xperia Z3 phones. Adam Eve/DDB created the spot, which highlights the phone s ability to take quality pictures in near darkness. It is backed by digital work, ... Also in the news Don't be blinded by technology, says Coca-Cola digital director by Shona Ghosh, 30 September 2014, 11:32AM Watch: M&S teams up with bloggers for Adventures in Food films by Staff, 30 September 2014, 11:45AM Matalan defends 'racist' monkey onesie image by Shona Ghosh, 30 September 2014, 09:09AM Six ways to embrace smart shopping by Nicola Kemp, 30 September 2014, 07:00AM Latest Jobs Digital Media Account Director - High Street Bank Up to £50,000 + excellent benefits package , London (Greater) Account Executive £20000 - £22000 per annum, London PR Account Manager £28000 - £32000 per annum + Benefits, City of London Senior Researchers looking to move to Singapore/ Asia/ Oz £50000 - £100000 per annum, Singapore Senior Propositions Manager Competitive + bonus, Staines More Jobs Manage my bulletins Unsubscribe from bulletin © Haymarket Media Group Ltd.