Digital AM - KitKat swoops on Apple's 'Bendgate' problem, plus Will.i.am; Phones4u; Sony SmartWatch

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news KitKat swoops on Apple's 'Bendgate' problem by Shona Ghosh 25 September 2014, 09:03AM Brands have swooped on the latest social media scandal to hit Apple, after new iPhone 6 Plus owners claimed their devices bent unexpectedly when carried in their pockets. Lexus and Will.i.am unveil 'experimental' marketing drive to target younger consumers by Sara Spary 25 September 2014, 11:00AM Lexus has launched an 'experimental' marketing campaign for its new NX model, in collaboration with artist and entrepreneur Will.i.am, as it bids to appeal to a younger demographic and grow European volume sales. British consumers buy more online than other Europeans by Ian Griggs 25 September 2014, 08:34AM Clothes, hotels and airline tickets will be the most popular items bought online in the coming six months, according to a new survey by consumer insight specialists Nielsen. Phones4u planned to 'soften its brand' with wearable tech by Shona Ghosh 24 September 2014, 03:17PM Phones4u had planned to become the UK's go-to retailer for wearable tech, before it went into administration. The week's top Vines: Sony SmartWatch, Chrysler Autos and Marmite by Alex Player 25 September 2014, 10:00AM Marketing, with the help of social media experts Unruly, showcases three must-watch branded Vines, featuring a Wi-Fi hotspot car, smart watches and a brown spread famed for provoking strong emotions. You don't need a filter to see the opportunities that lie beneath Instagram by Arif Durrani 25 September 2014, 08:00AM Digital dilemmas: Why is most content marketing so forgettable? by Jon Davie 25 September 2014, 09:00AM Zone's managing director, Jon Davie, gets to the heart of what really matters for brands involved in content marketing. Telefónica appoints agency boss Dan Rosen to global advertising role by Ian Griggs 25 September 2014, 10:30AM Telefónica, the owner of the O2 mobile network, has lured Dan Rosen from his role as chief executive of the marketing agency Joule to become its new global advertising director. Latest jobs Head of Marketing Recruiter Domino's Salary £Six figure package + Car + Benefits Location Milton Keynes, Buckinghamshire Digital Display Manager - Leading Agency Recruiter GoodEgg Digital Salary £Neg + Great Benefits Location South East England / London (Central), London (Greater) Digital Account Director Recruiter Adam Recruitment Salary £50000 - £60000 per annum Location City of London Affiliates Executive - No. 1 Agency! Recruiter GoodEgg Digital Salary Circa £25k + Exceptional Benefits Location Central London Senior Digital Planner Recruiter Adam Recruitment Salary £45000 - £60000 per annum Location City of London Event Operations Intern Recruiter Haymarket Media Group Salary Dependent on Experience Location Teddington (City/Town), London (Greater) From the blogs Why brands must overcome ageism to succeed in paid social Sam Fenton-Elstone 24 September 2014, 9:42AM Could connected TVs offer another way for advertisers? Paul Lyonette 24 September 2014, 8:20AM OOH is a new point-of-sale for online retail brands Ian Reynolds 24 September 2014, 7:44AM Lost for words in the age of the image Shaun Varga 23 September 2014, 1:14PM Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2014 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders