Monday 22 September 2014

Campaign Daily Fix - ZenithOptimedia adspend forecasts, Downton Abbey, Grand Clio Awards 2014, First Direct, Gatwick Airport, Simon Sherwood, Starcom MediaVest Group

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Latest news
Ukraine unrest hits ZenithOptimedia adspend forecasts
by Louise Jack,
22 September 2014, 07:22AM
Ukraine unrest hits ZenithOptimedia adspend forecasts
ZenithOptimedia, the Publicis Groupe media network, has downgraded its global ad forecast as a result of disruption to trade and investment caused by tension over Ukraine.
Downton Abbey launch audience drops 1.1m from 2013
by Maisie McCabe,
22 September 2014, 09:39AM
Downton Abbey launch audience drops 1.1m from 2013
'Downton Abbey' returned with an average audience of 8.4 million last night, down from 9.5 million last year.
UK agencies dominate Grand Clio Awards 2014
by Louise Jack,
22 September 2014, 11:04AM
UK agencies dominate Grand Clio Awards 2014
UK agencies are set to dominate the Grand Clio Awards this year, after winning five of the nine categories up for grabs.
First Direct launches campaign in Downton Abbey slot
by Louise Jack,
22 September 2014, 08:27AM
First Direct launches campaign in Downton Abbey slot
First Direct unveiled a brand ad during last night's opening episode of 'Downton Abbey'.
Holidaymakers eschew travel websites in favour of general internet searches
by Ian Griggs,
22 September 2014, 10:16AM
Holidaymakers eschew travel websites in favour of general internet searches
Holidaymakers are eschewing travel websites in favour of general internet searches when seeking ideas about where to book a trip, according to new research.
Gatwick Airport hands Zone social media brief
by Louise Jack,
22 September 2014, 07:17AM
Gatwick Airport hands Zone social media brief
Gatwick Airport has appointed Zone as its social media agency following a competitive pitch.
Sherwood to retire from BBH
19 September 2014, 11:10AM
Sherwood to retire from BBH
Simon Sherwood, the group chairman of Bartle Bogle Hegarty, is to retire at the end of the year.
Lessons from the Scottish referendum
by Hugh Baillie,
19 September 2014, 10:24AM
Lessons from the Scottish referendum
So Scotland has voted to stay with the Union but with increased powers for their own parliament.
Starcom MediaVest appoints Sue Frogley as global commercial director
by Staff,
19 September 2014, 11:20AM
Starcom MediaVest appoints Sue Frogley as global commercial director
Starcom MediaVest Group has appointed Sue Frogley to the newly created role of global commercial director.
Promoted
Inside... Rufus Leonard
by Staurt Derrick,
18 September 2014, 09:00AM
Inside... Rufus Leonard

________

Latest Work

Homepride "Fred about the house" by McCann London
22 September 2014, 12:20PM
Homepride
The Homepride character Fred returns to the Premier Food brand s advertising in a new campaign created by McCann London. In the humourous ad the help Fred offers the family s mum extends beyond the kitchen, and into the bathroom, much to the dad s su...
Samsung "Right up our street" by Cheil UK
22 September 2014, 08:42AM
Samsung
Samsung Electronics has launched a 10 million ad campaign featuring singer Lilly Allen, for its new Galaxy Alpha smartphone. The campaign is running across TV, print, PR, search, social media, digital display and out-of-home. Created by Cheil UK, th...
Guinness "gates" by Quaker City Mercantile
18 September 2014, 08:00AM
Guinness
Guinness Europe s new TV spot is a subdued look at life in the company s St James s Gate brewery in Dublin. The ad, created by Quaker City Mercantile as a one-off project for the company, features real Guinness workers, including a farmer whose famil...

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