Wednesday 24 September 2014

Media AM - UKTV, Clear Channel, Triumph, e-cigarette ad ban, Initiative UK

Media AM Bulletin

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Media AM Bulletin
24th September 2014
Julia Jordan exits UKTV
Julia Jordan exits UKTV
Julia Jordan, executive director, business and operations at UKTV, is leaving the broadcaster after 18 years with it and its preceding operations.
Clear Channel kicks off digital sites expansion
Clear Channel kicks off digital sites expansion
Clear Channel has launched Play London, a three-part digital outdoor expansion strategy.
Triumph launches Magic Wire bra with Twitter search for women's niggles
Triumph launches Magic Wire bra with Twitter search for women's niggles
Triumph, the lingerie company, is launching a product called Magic Wire, backed by a campaign that invites women to share their routine irritations.
'Overtly sexual' e-cig ad given post-9pm restriction
'Overtly sexual' e-cig ad given post-9pm restriction
The Advertising Standards Authority has ruled a VIP Electronic Cigarette ad can only air a TV ad after the 9pm watershed because of the degree of sexuality in the spot.
Initiative UK promotes James Temperley to head of broadcast
Initiative UK promotes James Temperley to head of broadcast
Initiative has promoted James Temperley, its head of TV, to head of broadcast for Initiative UK.
Branded Content sends messages ads cannot, Diageo boss says
Branded Content sends messages ads cannot, Diageo boss says
Diageo's global managing director, James Thompson, says branded content lets brands tell a story in a way that ads don't allow.
Sony's PlayStation TV game and movie-streaming set-top box to go on sale in November
Sony's PlayStation TV game and movie-streaming set-top box to go on sale in November
Sony has announced that its PlayStation TV set-top box, which will allow consumers to stream games, TV shows and films to their TV sets without the need for a gaming console, will go on sale in the UK on 14 November.
Should the licence fee be scrapped?
Should the licence fee be scrapped?
Arif Durrani and David Benady on the mooted decriminalisation of non-payment and what it could mean for TV.
Morley stakes claim as outdoor's ambassador
Morley stakes claim as outdoor's ambassador
By exploiting OOH's digital potential, Andrew Morley aims to boost Clear Channel and the wider sector. By Arif Durrani
Why have mutual respect when you can have mutual disrespect?
Why have mutual respect when you can have mutual disrespect?
Guardian takes a punt on membership model
Guardian takes a punt on membership model
Does the title's solution to monetising its readership while preserving open journalism stack up? Arif Durrani investigates.
Traditional TV set losing appeal among children
Traditional TV set losing appeal among children
Four- to 15-year-olds are shunning the TV set. What are the implications for agencies and broadcasters?
Sometimes collaboration, not innovation, can be the key to winning campaigns
Sometimes collaboration, not innovation, can be the key to winning campaigns
Media Week Awards entries used to be awash with companies claiming "media firsts"...
Latest blogs
Why CEOs choose TV and DOOH
Why CEOs choose TV and DOOH
In amongst the rise of all things digital it's easy to lose sight of some very simple truths, says Steve Atkinson, commercial director at Outdoor Plus.
Google responds to questions around online ad effectiveness
Google responds to questions around online ad effectiveness
There is a reason why digital is the fastest-growing channel, clients just need to ask the right questions of their agency to ensure the best results, says Matt Bush, head of performance agency at Google.
Why Mediabrands brought OpenCo to the UK
Why Mediabrands brought OpenCo to the UK
As London companies prepare to open their doors to executives, entrepreneurs and investors for the second OpenCo UK event on 2 October, IPG Mediabrands' Hamish Kinniburgh and Ella Goldner, explain why they brought the initiative to the UK.
Festival season continues at the movies
Festival season continues at the movies
Summer may be all but over, with only Bestival and No.6 happening this weekend, but in the growing global programme of film festivals the best is yet to come, says Zoe Jones, marketing director at Digital Cinema Media.
It is still possible to breathe life into London Live
It is still possible to breathe life into London Live
London Live has had a difficult launch, but the local TV station could yet find the formula for success, says Dino Myers-Lamptey, head of strategy at the7stars.
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