Monday 15 September 2014

Campaign Daily Fix - FT redesign, Phones4u ads, Eblex, Skoda, Notonthehighstreet.com, Dmexco

The Financial Times

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Latest news
FT to reveal first design overhaul in seven years
by Arif Durrani,
14 September 2014, 05:00PM
FT to reveal first design overhaul in seven years
The Financial Times is set to unveil its first design refresh in seven years tomorrow, created for easier navigation and to better complement its digital brand extensions.
Ads fail to represent parenting properly, claims new research
by Kate Magee,
15 September 2014, 09:37AM
Ads fail to represent parenting properly, claims new research
Ads are presenting an unrealistic representation of modern day parenting, claims new research by Parentdish.
Phones4u goes into administration
by Louise Jack,
15 September 2014, 08:25AM
Phones4u goes into administration
The retailer, which is owned by private equity firm BC Partners went into administration on Sunday night and is to close its stores with immediate effect.
Phones 4u top 5 ads
by James Swift,
15 September 2014, 10:43AM
Phones 4u top 5 ads
Following the news of Phones 4U's abrupt entry into administration, Campaign presents a list of some of the retailer's best ads.
BMB cooks up mid-week #miniroast campaign
by Louise Jack,
15 September 2014, 10:34AM
BMB cooks up mid-week #miniroast campaign
The English Beef and Lamb executive (Eblex) is to launch a TV campaign this autumn promoting midweek roasts.
18 Feet & Rising wins Skoda digital biref
by James Swift,
15 September 2014, 10:05AM
18 Feet & Rising wins Skoda digital biref
Skoda has handed 18 Feet & Rising a digital brief after the agency impressed the car brand during its pan-European pitch earlier this year.
Notonthehighstreet.com launches brand campaign
by James Swift,
15 September 2014, 09:05AM
Notonthehighstreet.com launches brand campaign
Notonthehighstreet.com, the online retailer, sets out its stall as a brand for quirky people in a new TV campaign.
5 key trends from Dmexco 2014
by Ross Webster,
12 September 2014, 04:19PM
5 key trends from Dmexco 2014
With the Dmexco 2014 digital conference having just taken place in Germany, Ross Webster, managing director, EMEA at The Weather Channel reveals five key trends from the show.
Where the stress is
by James Swift,
15 September 2014, 07:54AM
Where the stress is
As NABS begins a series of courses on resilience, Campaign asked high-flyers from all corners of the industry what gets them stressed and how they cope.
Why brands should use the formula for happiness
by Nils Leonard,
12 September 2014, 12:55PM
Why brands should use the formula for happiness
Nils Leonard, Grey London's executive director, looks at why brands should be using the formula for happiness.
Promoted
Big Bus Challenge extends deadline
08 September 2014, 11:21AM
Big Bus Challenge extends deadline
Exterion and Campaign's competition to find the best bus creative will now end on the 17th September 2014.
The Thinkboxes Awards for TV ad creativity
11 September 2014, 09:00AM
The Thinkboxes Awards for TV ad creativity
Shortlist July/August

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Latest Work

EasyJet "not late" by VCCP
15 September 2014, 09:35AM
EasyJet
The actor Hugh Laurie lends his voice to easyJet s first TV spot aimed solely at business travellers. The company says it has invested 8.5 million into the campaign, which is created by VCCP. It features a giant rabbit and the song I m Late from t...
St John Ambulance "celebrate like a hero" by Recipe
12 September 2014, 03:00PM
St John Ambulance
St John Ambulance has launched an ad featuring the voice of the football commentator Martin Tyler that will run at Premier League and Football League matches and encourages fans to download the charity s first-aid app. Recipe created the spot, in whi...
The Guardian/The Observer "what a weekend" by Bartle Bogle Hegarty
12 September 2014, 12:24PM
The Guardian/The Observer
The Guardian and The Observer have released another ad under its "own the weekend" theme. Bartle Bogle Hegarty created the spot, which will air on TV and in cinemas. The spot opens with the newspapers being delivered on a Saturday morning and ends...

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