Tuesday 23 September 2014

The Wall > Lost for words in the age of the image

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list
part of Brand Republic
Digital PM The Wall
Lost for words in the age of the image
Shaun Varga
23 September 2014, 1:14PM

writing by Pedro Ribeiro SimeosThe use of email by America's 12-17 year olds more than halved last year. It's one symptom of a cataclysmic change – one that's gone largely unnoticed by the marketing profession.

Infographic: the Scottish referendum in online stats
Susan Billinge
23 September 2014, 1:11PM

Scottish flag flickr:Rev StanThe influence of news outlets played a greater part than that of social media in Scotland's decision to vote 'No' in the Scottish referendum, suggests research by Bell Pottinger Wired.

From 17 December 2013 until polls closed on 18 September 2014, there were 8.8 million online conversations about the vote. Of these conversations less than 1% (66,308) came from news articles, with the remainder originating from Twitter, blogs and forums.

Is Brand Beckham a great example of personal branding or a dash for cash?
Chris J Reed
23 September 2014, 12:51AM

homme-2011In September's edition of GQ there are no less than three adverts featuring David Beckham. I can remember none of the brands, two were clothing, one perfume but I do remember Brand Beckham.

PMP: a members-only club that every publisher should explore
Dominic Barry
22 September 2014, 9:03AM

Fruit market by Wendell/FlickrThe term Private Marketplace (PMP) is creating a significant buzz amongst publishers and marketers, particularly in relation to video advertising. A PMP is an invitation-only marketplace that enables premium publishers to make their inventory available to a select pool of buyers, allowing publishers to protect their brand and control advertising yield in a real-time environment.

Follow us on Twiiter
Latest jobs
Assistant Marketing Strategy Manager
Recruiter Thorntons
Salary £Competitive + Benefits
Location Alfreton, Derbyshire
Senior Brand Manager
Recruiter f1 Recruitment
Salary Up to £50,000 depending on experience
Location Hertfordshire
Senior Propositions Manager
Recruiter Bupa
Salary Competitive + bonus
Location Staines
Senior Account Manager
Recruiter Kingsgate Recruitment
Salary £35,000 - £40,000
Location London (East), London (Greater)
Brand Planner - Marketing
Recruiter Brand Recruitment
Salary £25000 - £30000 per annum + benefits
Location Northampton
Account Manager
Recruiter Major Players
Salary £23000 - £26000 per annum
Location East London
Search More Jobs

Latest news from Brand Republic

Microsoft: Virtual assistants will help link consumers to brands
by Shona Ghosh, 23 September 2014, 12:30PM
AOL UK launches campaign to consolidate offering
by Louise Jack, 23 September 2014, 11:11AM
Waitrose, Starbucks and Cadbury among first advertisers on Instagram
by Arif Durrani, 23 September 2014, 08:31AM
To pay or not to pay: major survey reveals what bloggers expect from brands
by Angus Carbarns, 23 September 2014, 08:00AM

Manage my bulletins Unsubscribe from bulletin
© Haymarket 1957 - 2014 All rights reserved
Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK
News Jobs Blogs & Forums Tenders

No comments:

Post a Comment