| What can advertisers learn from Facebook's Cross Device Reporting? | | Sam Barnett | | 18 September 2014, 1:39PM |  Facebook has recently announced a cross device tracking tool. This will allow advertisers to see their user's journey to purchase as they move between devices.
Facebook is in a unique position as a publisher – in North America alone at least 50% of internet users are on Facebook and, if they own two or more devices, chances are they will log on to the service on every device they own.
| | | | Did Apple and U2 officially make music worthless? | | Chris J Reed | | 17 September 2014, 11:43PM |  Music stars do want to have it both ways. First they complain that music is not being valued properly, that piracy is killing new music and then they go and give away an entire album and wonder why people don't value music.
| | | | Keeping both eyes on mobile video advertising | | stephenupstone | | 17 September 2014, 2:08PM |  As befits the CEO of any start-up, especially one operating in a competitive sector such as mobile advertising, I keep one eye on the current state of affairs and another looking ahead. Right now, through this chameleon-like panoramic vision, what I can see through both eyes is a rapidly growing interest in, and investment in, mobile video advertising.
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