Black Friday is an artificial marketing stunt with zero relevance for UK shoppers + Game, Disney & Katy Perry

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Marketing Daily , 24th November 2015

Black Friday is an artificial marketing stunt with zero relevance for UK shoppers Game resurrects social media hit 'Christmas Shopping Simulator' for Black Friday A third of marketers will change jobs in 2016 due to poor pay Emirates signs reported $50m deal as key ATP World Tour sponsor Disney's new streaming service is pricier than Netflix - and there's no Frozen Dating app Happn and Plan UK shine a light on child marriage The secret to unlocking sports partnerships is supplying more than bread and fish Katy Perry stars as relentlessly cheerful Christmas fairy for H&M Science is 'squeezing out the art in advertising' Visa Europe Apple Pay ad features drums by Phil Collins' teacher Breakfast Briefing: Rolls-Royce restructure, Big Issue to sell coffee, Deliveroo aims for bigger bite of takeaway market Apple Watch dominates wearable social buzz with two million mentions Presented by ADOBE   JOBS BOARD Senior Planning Manager (London) , EECompetitive + bonus , London Senior Account Manager , Twist Recruitment£30000.00 - £37000.00 per annum , London Studio/Digital Producer , Red Sofa London£35000.00 per annum , West London account manager > auto SPONSORSHIP & EXPERIENTIAL > independent global modern comms agency , collectivoUp to £35k + agency benefits , London (Greater) MARKETING ASSISTANT , Live Recruitment£18000 - £24000 per annum , West Midlands

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