Friday 27 November 2015

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Media PM Bulletin
27th November 2015
Mel Scott rocks the boat with ad shake-up at Daily Mail
Mel Scott rocks the boat with ad shake-up at Daily Mail
The first chief revenue officer of Mail Brands has consolidated the print and digital sales teams but also ruffled some feathers in the industry.
Twitter appoints Nasr UK managing director
Twitter appoints Nasr UK managing director
Twitter UK has promoted its sales director, Dara Nasr, to managing director, replacing Bruce Daisley.
MEC wins Media Agency of the Year at Campaign Media Awards
MEC wins Media Agency of the Year at Campaign Media Awards
MEC, the WPP agency, has been named the Media Agency of the Year at the Campaign Media Awards after picking up awards in four categories.
Cinema has greatest brand impact
Cinema has greatest brand impact
Cinema has the strongest combined brand impact of any medium, according to research by Millward Brown, commissioned by Digital Cinema Media.
Bauer Media creates head of programmatic trading role for MailOnline's Skeggs
Bauer Media creates head of programmatic trading role for MailOnline's Skeggs
Bauer Media has hired Ryan Skeggs, Mail Online's programmatic account director, as its head of programmatic trading.
My Media Week: Reemah Sakaan
My Media Week: Reemah Sakaan

We join Reemah Sakaan, the director of network marketing and media planning, ITV, as she puts the finishing touches to the ITV Hub campaign and makes crucial decisions regarding Philip Schofield’s bottom.

PHD and OMD UK bag two awards each at 2015 Newsworks Planning Awards
PHD and OMD UK bag two awards each at 2015 Newsworks Planning Awards
The winning entries have been announced for the 2015 Newsworks Planning Awards, chosen by a jury of 14 client and agency judges, led by Jan Gooding, the group brand director for Aviva.
Ad-blocking 'hasn't had much effect' on MailOnline
Ad-blocking 'hasn't had much effect' on MailOnline
Ad-blocking has had little impact so far on MailOnline, as its owner reported ad revenue growth from its newspaper websites has recovered from a summer slowdown.
Lad mags failed because 'most men use moisturiser and take selfies now'
Lad mags failed because 'most men use moisturiser and take selfies now'
FHM, Zoo and other lads' mags failed because "most men are using moisturiser and taking selfies" and don't want to portray a "laddish" image on social media, according to the editor of ShortList.
Immediate Media to buy TV shopping channel Jewellery Maker
Immediate Media to buy TV shopping channel Jewellery Maker
Immediate Media has announced its intention to buy Jewellery Maker, a 24-hour TV shopping channel.
Latest blogs
Four factors that will help publishers secure their survival
Four factors that will help publishers secure their survival
While the death of publishing has been predicted, the industry can take steps to weather this latest crisis, says AppNexus' Nigel Gilbert.
Teen angst and the authenticity of influence
Teen angst and the authenticity of influence

After accumulating hundreds of thousands of social media followers across various platforms, Essena O'Neill has caught the attention of the press by dramatically denouncing social media... using social media to get her message across.

Demise of the must-have toy is no cause for festive cheer
Demise of the must-have toy is no cause for festive cheer
Children are viewing less and less linear TV than ever before, says the head of planning at Maxus.
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