TfL ends 15-year relationship with M&C Saatchi, Burberry makes customers the star of their own fashion campaign, and UK smartphone use to break 50% barrier

View in web browser   |   Add to safe senders Daily News 24th November

TfL ends 15-year relationship with M&C Saatchi 23 November 15, Gurjit Degun Transport for London has ended its 15-year relationship with M&C Saatchi.   Burberry makes customers the star of their own fashion campaign 24 November 15, James Swift Visitors to Burberry's flagship store on Regent Street can stitch themselves into the luxury brand's star-studded Christmas ad, thanks to a partnership with Google.   Smartphone use in UK to break 50% barrier for first time 23 November 15, Omar Oakes More than half of people in the UK will own a smartphone by the end of this year for the first time, according to research from ZenithOptimedia.   ITV signs three-year deal to broadcast The Voice 23 November 15, Omar Oakes ITV has confirmed that The Voice, the singing competition, will move to the commercial broadcaster from the BBC in 2017.   Creston pre-tax profits slump by three quarters to £1.1m 24 November 15, Omar Oakes Creston, the marketing group that owns TMW and Nelson Bostock, has reported a 74 per cent drop in pre-tax profits for the six months ending in September this year.   Science is 'squeezing out the art in advertising' 24 November 15, Maisie McCabe Science is squeezing the art out of advertising, according to the attendees of a Parliamentary Debating Group at the House of Commons last night.   Breakfast Briefing: Rolls-Royce restructure, Big Issue to sell coffee, Deliveroo aims for bigger bite of takeaway market 24 November 15, Sara Spary Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. In today's news, Big Issue is opening a series of coffee shops, Rolls-Royce CEO has pledged... read more   Google sticks with channel ads on YouTube Kids app 23 November 15, Shona Ghosh Google is erring on the side of caution with advertising on the new child-friendly version of YouTube, YouTube Kids.   Cinema has greatest brand impact 23 November 15, Maisie McCabe Cinema has the strongest combined brand impact of any medium, according to research by Millward Brown, commissioned by Digital Cinema Media.   Lidl buys Kochzauber to take on Amazon Fresh 23 November 15, Shona Ghosh Lidl is aping the concept of Amazon Fresh in its home market, with the acquisition of grocery delivery start-up Kochzauber.   BBC reaches series high with Strictly but X Factor results ratings down 23 November 15, Gurjit Degun Strictly Come Dancing pulled in an average audience of 10.7 million people for its results show last night.   Katy Perry stars as relentlessly cheerful Christmas fairy for H&M 23 November 15, Shona Ghosh H&M has unveiled its 'Makers of Happy and Merry' Christmas campaign, starring Katy Perry as a glittery sugar plum fairy in a world of giant, wheeling gingerbread men and whirling tin soldiers.   Visa Europe Apple Pay ad features drums by Phil Collins' teacher 23 November 15, Omar Oakes Visa Europe's TV ad campaign to promote the Apply Pay feature of its credit and debit cards, stars a big band drummer who is credited with teaching Phil Collins.   Samsung Christmas ad features people 'accidentally' damaging their old TVs 23 November 15, Gurjit Degun Samsung is promoting the SUHD TV in its Christmas ad, which features people allowing their old TVs to be damaged so they have an excuse to buy a new one.   Quality Street's TV ad muscles in on Coke's 'first sign of Christmas' mantle 23 November 15, James Swift Quality Street is releasing a TV campaign that aims to usurp Coca-Cola and its holiday truck as the first sign of Christmas.   Moving closer to clients and each other 23 November 15, Steve Edwards, Manning Gottlieb OMD The head of beyond at media agency Manning Gottlieb OMD looks at how three recent acquisitions point to the evolving nature of the agency and client relationship.   How user-generated content leads to a 9.6% conversion increase on ecommerce sites Presented by Olapic This year, 2.7 billion photos are being shared every day on Instagram and Facebook alone representing a 592% increase from 2013.                 Digital Project Manager - Middleweight start ASAP   £40000 - £45000 per annum Purple Consultancy, London   Digital Project Manager   £30000 - £37000 per annum Purple Consultancy, London   Account Director   £55000 - £65000 per annum Purple Consultancy, London   Head of Live Experience/Production | Boutique creative events agency | Central London | up to £70k   £65k - £70k Judi Patton, London (Central), London (Greater)   Campaign Manager   £22k Dot-Gap, London (Central)               See all jobs

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