The most shared ad of 2015; plus, global e-commerce calendar, Google+, Moschino Barbie, ITV’s new VoD service and more

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Android's cute animals ad by Droga5 is most shared ad of 2015 19 November 15, Gurjit Degun The ad featuring animals playing together for the Android operating system is the most-shared ad of 2015, according to Unruly.     19 November 15 It’s not just Singles’ Day: Check out this global e-commerce calendar The media has been buzzing with the phenomenal sales achieved on China’s Singles’ Day. Alibaba reported sales of $1bn (US) in the first eight minutes alone and a total of $14.3bn over 24 hours. But Singles’... read more   19 November 15 A new lease of life for Google+? It’s fair to say that Google+, once lauded by Google as the most important social network of them all, has not lived up to its potential. However, the US-based tech giant isn’t giving up on the platform... read more   19 November 15 DIY life: how people are ditching the manuals for digital know-how Among the VCRs, cassette tapes and other curiosities that litter my parents’ drawers and cupboards, there is one item’s passing into obsolescence that I will not mourn: the instruction manual. Its... read more   19 November 15 The Daily Poke: Mission to shop It’s sometimes nice to have a leisurely look around the supermarket. But often we want to get in, get done, and get back home quick. Let’s face it, that Walking Dead box set isn’t going to watch itself... read more     Should Google buy Twitter? 19 November 15, Gideon Spanier A deal could solve both Google's lack of social media presence and Twitter's declining power.   BBDO and Twix host competition to create most-shared ad 19 November 15, Gurjit Degun Abbot Mead Vickers BBDO has won a competition to create the most-viewed ad for Twix on YouTube.   World's talking about: Moschino Barbie 19 November 15, The internet has been singing Mattel's praises for challenging gender stereotypes in a new ad.   MEC launches Tonic to match tech start-ups to digital briefs 19 November 15, Gurjit Degun MEC, the WPP media agency, has set up a division called MEC Tonic to help clients with digital briefs by using the expertise of start-ups.   ITV backs new VoD service hub with ad push 19 November 15, Gideon Spanier ITV is introducing a "swipe to live" viewing feature as part its new online video service, The ITV Hub, and will back next week's launch with a marketing push in TV, outdoor and digital.                 Head of Product Marketing   excellent benefits Cancer Research UK, London   Marketing Manager   Negotiable EE, London   Client Manager   £45000 - £60000 per annum + excellent bonus Major Players, City of London   Customer Marketing Manager (London) - International Market   Competitive + bonus EE, London   Senior Programmatic Account Executive   £25k Dot-Gap, London (Central)   Project Manager - Travel Behaviour Change   £42,300 - £45,000 + benefits Transport for London, London (Central), London (Greater)   Senior Marketing Executive   Competitive + benefits EE, London   Senior Social Media Manager   Negotiable Sky, South West London   Senior Manager, Brand Strategy   Competitive Girl Effect, London (Central), London (Greater)   Creative Planner   Upto £50K base + car allowance + big company benefits Rare Selection, London (Central), London (Greater)               See all jobs

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