Pret 'donates marketing to charity' for Christmas; IAB says one in five use ad-blockers in UK; and Ladbrokes ad banned for picturing young Manchester United footballer

View in web browser   |   Add to safe senders Daily News 11th November

Pret 'donates marketing to charity' for Christmas 10 November 15, Sam Burne James Cafe chain Pret A Manger says it will "donate" its marketing channels and media to five charities this Christmas, after launching its Christmas sandwich range yesterday at a gift-wrapped store.   One in five use ad-blockers in UK, says IAB research 11 November 15, Kate Magee Nearly one in five people in the UK are using ad-blockers - an increase since the summer, according to research that charts the rise in popularity of the software.   Ladbrokes ad banned for picturing young Manchester United footballer 11 November 15, Omar Oakes An "irresponsible" direct email ad from Ladbrokes has been banned by the ads watchdog for featuring a picture of a footballer aged under 25.   Telegraph launches first UK newspaper native ad on Apple News 11 November 15, Omar Oakes The Telegraph has become the first British national newspaper to launch commercial editorial content on Apple News through its campaign with Nikon.   Campaign and IPA film exposes differences between the sexes 11 November 15, Maisie McCabe Campaign, the IPA and Lida have revealed the differences in the ways women and men approach their careers in a film to launch the Women of Tomorrow competition to find the next generation of female leaders.   Breakfast Briefing: M&S 'high-end' fashion, Sainsbury's profits drop, Carlsberg to cut jobs, AB InBev-SAB deal 11 November 15, Sara Spary Welcome to Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. In today's news, Sainsbury's has reported profits tumbled 18% in first the half of 2015, M&S... read more   VW restarts advertising in the UK after emissions scandal 10 November 15, Gideon Spanier Volkswagen has begun advertising again in the UK as it seeks to shore up sales after the diesel emissions-rigging scandal.   How Uber and Airbnb created the 5* consumer 10 November 15, Petya Pavlova A big trend for 2016 is going to be the two-way rating relationship between businesses and customers, according to Petya Pavlova, senior editorial analyst at global consumer research and insight company... read more   Watch: from John Lewis to Tesco, the best of the 2015 Christmas campaigns so far 10 November 15, Sara Spary Festive season is in full swing, or at least in the ad industry. Just days after John Lewis' hotly anticipated Christmas campaign marked the start of yuletide madness, in no particular order, we chart... read more   Watch: Sainsbury's Christmas ads over the years 11 November 15, Brittaney Kiefer As Sainsbury's prepares to launch its next Christmas ad, Campaign takes a look back at the past several years of festive spots from the supermarket.   Why McDonald's Signature range will taste better, no matter what 10 November 15, Richard Shotton, ZenithOptimedia ZenithOptimedia's head of insight explains why the Michelin starred chef approved range will make us expect, and genuinely experience, a better burger and a better brand.   Carat named world's leading media agency in Recma report 10 November 15, Gurjit Degun Carat has been named the world's leading media agency network once again, after regaining the top spot from MediaCom.   Domino's UK fixes flaw exposing names and pizza orders 10 November 15, Shona Ghosh Domino's UK has rushed to fix a security vulnerability that allows online customers to see others' names, local stores and pizza orders.   Poundland to launch first TV ad 10 November 15, Gurjit Degun Poundland, the budget high street retailer, is launching its first TV ad next week as it pushes the brand in the run-up to Christmas.   Oddbins "what the fox" by Spectrecom Films 11 November 15, What the Fox indeed. Oddbins has produced what must be the most bizarre Christmas ad of the year - or any other year, for that matter.   Apple Watch dominates wearable social buzz with two million mentions Presented by ADOBE In the last two months, the Apple Watch has dominated the conversation around wearable technology and Internet of Things devices, racking up two million mentions across social media.                 Senior Account Manager   £35000 - £44000 per annum Purple Consultancy, London   Senior Account Manager   £36000 - £42000 per annum Purple Consultancy, London   Head of Marketing   £80-90,000 + 20% Bonus + Exceptional Benefits Just Digital, London (Greater)   Project Manager - Travel Behaviour Change   £42,300 - £45,000 + benefits Transport for London, London (Central), London (Greater)   Business Development Director   £60000 - £65000 per annum + Commission Purple Consultancy, London               See all jobs

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