VW restarts advertising in UK after scandal, New Christmas ads from Harvey Nichols and Tesco, Turkish Airlines launches ad with basketball stars

view in web browser add to safe senders list November 10, 2015 Campaign Daily Fix

Latest news VW restarts advertising in the UK after emissions scandal Gideon Spanier Volkswagen has begun advertising again in the UK as it seeks to shore up sales after the diesel emissions-rigging scandal. Harvey Nichols aims to stamp out 'gift face' with Christmas campaign Omar Oakes Harvey Nichols' Christmas ad this year explains how to avoid the ordeal of having to pretend you like an unwanted gift - or having to put on a grimace they have coined as "gift face". Watch: Tesco unveils first in series of four ads for Christmas Kate Magee Tesco is breaking with tradition to run a series of four Christmas-themed TV ads that show how the supermarket is helping customers during the busy festive period. Turkish Airlines ad sees European basketball players take flight James Swift Turkish Airlines trades on its sponsorship of Euroleague in a new TV ad featuring some of the basketball league's top players. Poundland to launch first TV ad Gurjit Degun Poundland, the budget high street retailer, is launching its first TV ad next week as it pushes the brand in the run-up to Christmas. ITV ad revenue up 8 per cent in Q3 Omar Oakes ITV's advertising revenue grew by 8 per cent in the third quarter of the year, thanks to the Rugby World Cup. Matt Teeman departs Bloomberg Media as EMEA commercial director Gideon Spanier Matt Teeman has left as commercial director of Bloomberg Media in Europe, the Middle East and Africa after 15 months. Carat named world's leading media agency in Recma report Gurjit Degun Carat has been named the world's leading media agency network once again, after regaining the top spot from MediaCom. Rapp boss John Perkins leaves after 20 years Kate Magee John Perkins, the managing director of Rapp's London office has left the agency after 20 years to work on a new venture. 5 Questions: Essence CEO Christian Juhl Byravee Iyer What does GroupM's acquisition of the UK digital media-buying agency mean for the future of both companies? The Work Argos "just can't wait for Christmas" by CHI & Partners Argos used a team of 50 professional skiers and snowboarders to create its action-packed Christmas TV ad. Channel 4 "the superhumans return" by 4Creative Channel 4 helped change perceptions of disability in its 2012 campaign "meet the superhumans" for the London Paralympic Games. The International Exchange "find your Terry" by Bartle Bogle Hegarty The International Exchange, an organisation that pairs workers from the comms industry with charities that require their expertise, has released an online video in an effort to persuade more agencies to send staff on placements. Promoted content Future Vision: Connected health Welcome to the second report in this exciting partnership. Right now, we're in a whole new space, fascinated by the opportunities connected technology is offering to our literal bodies. Editor's pick A view from Dave Trott: Repositioning the competition Dave Trott Sharry was an 11-year-old schoolgirl in Scotland. History of advertising: No 153: Marshall McLuhan's global village Marshall McLuhan, the communications theorist who famously declared that "the medium is the message", had a love/hate relationship with the ad industry. Also in the news How Uber and Airbnb created the 5* consumer Petya Pavlova A big trend for 2016 is going to be the two-way rating relationship between businesses and customers, according to Petya Pavlova, senior editorial analyst at global consumer research and insight company Future Foundation. Take a look inside Starbucks' new premium, artisan concept store Georgina Brazier and Sara Spary Starbucks' new premium concept store in Covent Garden is an experiment in delivering a premium feel and artisanal cafe experience that appears to compete, in part, against the explosion of independent coffee shops. Campaign Jobs Project Manager - Travel Behaviour Change £42,300 - £45,000 + benefits Transport for London, London (Central), London (Greater) Campaign Manager £22k Dot-Gap, London (Central) Digital Media Director Up to £80k + benefits Ascent Solutions, Central London Senior Media Buyer Up to £40k + benefits Ascent Solutions, London (Central), London (Greater) See all jobs

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