Media PM - TV blasts Virgin Media in 'TV tax' claims row; Maxus launches Chorus for branded content, live experiences and collaboration; Guy Cocker to join Stuff as global editor-in-chief
ITV has claimed there is "no evidence" that retransmission fees would mean increased costs for British viewers, as the broadcaster hit back at cable giant Virgin Media's claims that such payments are a "TV tax".
WPP's Group M has made its second acquisition of a digital marketing agency in a week by buying a majority stake in South African mobile outfit Yonder Media.
After accumulating hundreds of thousands of social media followers across various platforms, Essena O'Neill has caught the attention of the press by dramatically denouncing social media... using social media to get her message across.
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