1. Most read: Ad blocking a concern ahead of Christmas, says M&S marketing chief
2. On social: Has #ManOnTheMoon reached the giddy heights of Monty the Penguin?
3. Christmas ads: The inevitable John Lewis parodies
4. Power 100: Hear from the Marketer's Marketer of the Year
5. Latest ads: Mr T pities fools, guarantees nice hotel stay
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