Best spoofs of the John Lewis Christmas ad, Atomic hires ex-DDB creative director, Isobel wins Savills

view in web browser add to safe senders list November 09, 2015 Campaign Daily Fix

Latest news John Lewis Christmas ad: the best spoofs Omar Oakes This year's highly anticipated Christmas ad by John Lewis, which broke on TV and online on Friday, has spawned an array of spoofs and parodies. Atomic hires ex-DDB creative director Howard Willmott Omar Oakes Atomic London has hired Howard Willmott, a former group creative director at DDB, as the agency's head of creative innovation, in a newly-created role. Isobel picks up Savills creative account Gurjit Degun Savills, the premium property company, has named Isobel as its lead creative agency for its residential estate agency arm. Carling enters sponsorship deal with Dave Gurjit Degun Carling, the Molson Coors lager brand, has signed a deal to sponsor Dave, the UKTV channel. Bisto sponsors BBC Good Food Gurjit Degun Bisto, the gravy brand owned by Premier Foods, is sponsoring BBC Good Food to encourage people to increase their cooking repertoire. Adlanders named in power part-timers list Kate Magee Abbott Mead Vickers BBDO's Thiago de Morales and TBWA's Amelia Torode have been named as two of the top 50 most powerful part-timers, in research out today. Newspaper ABCs: much-needed good news for publishers David Mulrenan October brought some much needed good news for the publishing industry, says the head of display at ZenithOptimedia. Ad blocking a concern ahead of Christmas, says M&S marketing chief Shona Ghosh Marks and Spencer has upped its digital spend in the run-up to Christmas but the retailer will be keeping a close eye on pesky ad blockers. Q&A: New CEO Brian Lesser on GroupM's digital reinvention Douglas Quenqua "I wouldn't be taking the job if I didn't have plans to do it better," says former Xaxis CEO Why living eulogies saved a brand Presented by The IPA In 2012, DELA aired three hidden-camera TV spots of people publicly telling loved ones what they meant to them. The Work John Lewis "man on the moon" by Adam & Eve/DDB John Lewis's festive campaign tells the story of a young girl who brings Christmas to a lonely old man living on the moon. Very.co.uk "the journey" by St Luke's Very.co.uk, the retailer, continues its recent brand repositioning with a Christmas ad that encourages shoppers to "Get more out of every day" during the festive season. BBC "making the unmissable ownable" by 101 101 was behind the strategy and design of the new BBC Store, which the corporation has produced to enable audiences to buy BBC programmes. Editor's pick An agency's location says a lot about the ad industry Claire Beale It's not, of course, where an agency is located or what its building looks like that defines whether it's a great company. Do agencies need a vision statement? On the subject of agency vision statements, James Murphy and the US adman Joey Reiman are in harmony: they are meaningless and need killing off. Also in the news How to wow at your next business meeting Andrew Benett Havas Worldwide's global CEO says meetings should be intense, collaborative opportunities Man on the Moon vs Monty the Penguin - which is winning on social? Shona Ghosh John Lewis' Christmas campaign for 2015, Man on the Moon, has been well-received on social media on its opening weekend, but hasn't quite clocked up the frenzy of last year's Monty the Penguin ad. Campaign Jobs Project Manager - Travel Behaviour Change £42,300 - £45,000 + benefits Transport for London, London (Central), London (Greater) Digital Media Director Up to £80k + benefits Ascent Solutions, Central London Senior Media Buyer Up to £40k + benefits Ascent Solutions, London (Central), London (Greater) Business Director - Retail brands £80k + great benefits Ascent Solutions, London (Central), London (Greater) See all jobs

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