Wednesday, 11 November 2015

Media AM - One in five use ad-blockers in UK, says IAB research; Dentsu Aegis Network grows by 12.9% as parent group posts £2bn revenue; Telegraph launches first UK newspaper native ad on Apple News

Media AM Bulletin

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Media AM Bulletin
11th November 2015
One in five use ad-blockers in UK, says IAB research
One in five use ad-blockers in UK, says IAB research
Nearly one in five people in the UK are using ad-blockers - an increase since the summer, according to research that charts the rise in popularity of the software.
Dentsu Aegis Network grows by 12.9% as parent group posts £2bn revenue
Dentsu Aegis Network grows by 12.9% as parent group posts £2bn revenue
Dentsu has posted revenue of YEN 374 billion (£2 billion) for the first half of its financial year, a 13.6 per cent rise compared with the same period last year.
Telegraph launches first UK newspaper native ad on Apple News
Telegraph launches first UK newspaper native ad on Apple News
The Telegraph has become the first British national newspaper to launch commercial editorial content on Apple News through its campaign with Nikon.
My Media Week: Romano Sidoli
My Media Week: Romano Sidoli

From securing beer sponsors for the NME Awards to courting Barbour for Country Life, life is anything but monotonous for Romano Sidoli, group advertising director, Specialist, Time Inc UK.

 
  Apple Watch dominates wearable social buzz with two million mentions In the last two months, the Apple Watch has dominated the conversation around wearable technology and Internet of Things devices, racking up two million mentions across social media.  
Presented by Adobe
 
My Media Week: John Wolstenholme
My Media Week: John Wolstenholme

John Wolstenholme, managing director, Kinetic Aviator finds the OOH creative for Spectre as impressive as the much-anticipated film.

Rajar Q3 2015: How commercial radio has closed digital gap with BBC
Rajar Q3 2015: How commercial radio has closed digital gap with BBC
Commercial channels have invested in digital opportunities, becoming particularly good at being receptive to listeners’ more eclectic tastes and diversifying by creating sister stations, say Carat's AV planning managers.
My Media Week: Alan Brydon
My Media Week: Alan Brydon
Alan Brydon, the chief executive of Outsmart, reveals how he is imbuing the new iteration of the marketing body for out of home (OOH) with traditional industry values.
Media Week Awards 2015: Photos from the night
Media Week Awards 2015: Photos from the night
Media Week hosted its annual awards on 22 October at Grosvenor House Hotel in London. Take a look at a gallery of photos from the evening.
My Media Week: Pippa Glucklich
My Media Week: Pippa Glucklich
Pippa Glucklich, the co-chief executive at Starcom MediaVest Group, orders in bubbles to mark the Lidl win before heading straight back to the "war room" to ready a European pitch.
Archant hires Local World's digital chief Matt Kelly
Archant hires Local World's digital chief Matt Kelly
Archant, the local newspaper publisher, has appointed Matt Kelly, the group digital director of rival group Local World, to the newly created position of chief content officer.
Latest blogs
Teen angst and the authenticity of influence
Teen angst and the authenticity of influence

After accumulating hundreds of thousands of social media followers across various platforms, Essena O'Neill has caught the attention of the press by dramatically denouncing social media... using social media to get her message across.

Demise of the must-have toy is no cause for festive cheer
Demise of the must-have toy is no cause for festive cheer
Children are viewing less and less linear TV than ever before, says the head of planning at Maxus.
Spectre and Star Wars show cinema's box-office appeal for advertisers
Spectre and Star Wars show cinema's box-office appeal for advertisers
Why content should not be the sole domain of journalists
Why content should not be the sole domain of journalists
The best thing about the Financial Times on Saturday is the brilliant parody that is How To Spend It.
How to maximise your niche in a competitive online publishing market
How to maximise your niche in a competitive online publishing market
The founder and chief executive of Maximum Media shares his tips on how to make the most out of a niche in a competitive market, following the launch of his latest venture Joe.co.uk.
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