Friday 27 April 2012

Campaign Daily Fix - Tesco, Actimel, Aegis, JWT, Campaign Viral Chart, Isobel, Lida

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Latest News
The Red Brick Road pulls out of £110 million Tesco pitch
by Ian Darby,
27 April 2012, 10:11AM
The Red Brick Road pulls out of £110 million Tesco pitch
Tesco's agency The Red Brick Road has pulled out of the pitch for its £110 million advertising account.
Danone appoints Hypernaked to Actimel digital account
by Sara Kimberley,
27 April 2012, 12:07PM
Danone appoints Hypernaked to Actimel digital account
Danone has appointed Hypernaked to handle the digital account for its Actimel brand.
Aegis reports organic revenue growth of 8% in Q1
by Maisie McCabe,
27 April 2012, 10:05AM
Aegis reports organic revenue growth of 8% in Q1
Aegis Group, the owner of Carat and Isobar, has reported organic revenue growth of 8% in the first three months of 2012, significantly higher than its rival marketing services holding groups.
JWT appoints Hepworth and Hartley
by Nick Batten,
27 April 2012, 10:25AM
JWT appoints Hepworth and Hartley
JWT London has appointed creative team Bill Hartley and Giles Hepworth.
Campaign Viral Chart: P&G Olympics ad takes gold medal
by Ben Hall,
27 April 2012, 08:30AM
Campaign Viral Chart: P&G Olympics ad takes gold medal
An Olympic ad from Procter & Gamble, which entered the Campaign Viral Chart in second place last week, has sprung ahead of TNT's "dramatic surprise", to take top position with 742,988 shares in the past seven days.
Chris Ridd lands planning director role at Isobel
by Nick Batten,
27 April 2012, 09:36AM
Chris Ridd lands planning director role at Isobel
Isobel, the independent advertising agency, has appointed Chris Ridd to the newly created role of planning director.
Lida appoints Nathan Gainford as managing partner
by Sara Kimberley,
27 April 2012, 10:08AM
Lida appoints Nathan Gainford as managing partner
Lida has appointed Nathan Gainford as managing partner to oversee the agency's new client, O2.
Latest Work
Old Spice 'believe in your smellf' by Wieden & Kennedy Portland
25 April 2012, 09:41AM
Old Spice 'believe in your smellf' by Wieden & Kennedy Portland
Old Spice's "believe in your smellf" campaign by Wieden & Kennedy Portland introduces Champion, the brand's newest addition to its product range.
Ribena 'Ribena Plus' by M&C Saatchi
24 April 2012, 03:49PM
Ribena 'Ribena Plus' by M&C Saatchi
M&C Saatchi has created a campaign to launch Ribena Plus.
Sainsbury's Bank 'rainbows' by AMV BBDO
24 April 2012, 02:33PM
Sainsbury's Bank 'rainbows' by AMV BBDO
Abbott Mead Vickers BBDO has created a TV ad to promote Sainsbury's Nectar Credit Card.
Sharpie 'ultra fine' by Giovanni & DraftFCB Brazil
24 April 2012, 10:11AM
Sharpie 'ultra fine' by Giovanni & DraftFCB Brazil
Giovanni & DraftFCB Brazil has created a print campaign for Sharpie pens.
London Elects 'how do you like your London?' by WCRS
24 April 2012, 09:57AM
London Elects 'how do you like your London?' by WCRS
A London-wide advertising campaign by WCRS has been launched this week to encourage people to vote in the 2012 London elections on 3 May.
Also in the News
WPP reports 4% rise in revenues to £2.4bn
by John Reynolds, 27 April 2012, 10:04AM
Brand barometer: TVs, which one is most prominent online?
by Gemma Charles, 27 April 2012, 08:30AM
Standard and Independent 'not out of the woods' says Mullins
by Sarah Johnson, 27 April 2012, 08:00AM
Facebook to broadcast more sport through Perform deal
by Sarah Shearman, 27 April 2012, 11:46AM
Latest Blog Entries
Real World Stunts: Just a fad?
will pyne, 27 April 2012, 11:04AM
Dial 'erm' for Murdoch
Jeremy Lee, 25 April 2012, 4:04PM
Event-led marketing - what are the opportunities?
Tara Beard-Knowland, 25 April 2012, 1:04PM
WHAT DOES ED KNOW THAT WE DON'T?
Dave Trott, 24 April 2012, 8:04AM
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davidharris, 23 April 2012, 11:04AM
Confessions of a consumer
Daren Kay, 20 April 2012, 11:04AM
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