Friday 20 April 2012

Campaign Daily Fix - Yell, HMRC, Campaign Viral Chart, Daily Diary, Burger King, British Heart Foundation, Science Museum

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Latest News
Yell appoints Engine to global advertising account
by Sara Kimberley,
20 April 2012, 11:20AM
Yell appoints Engine to global advertising account
Yell has appointed Engine to handle its estimated £60 million global advertising account.
HMRC calls ad project pitch
by Sara Kimberley,
19 April 2012, 03:30PM
HMRC calls ad project pitch
HM Revenue & Customs is seeking an agency to handle its advertising business until a Government Procurement Service ad roster is put in place in the autumn.
Campaign Viral Chart: P&G Olympics ad shared over 300,000 times
by Ben Hall,
20 April 2012, 11:15AM
Campaign Viral Chart: P&G Olympics ad shared over 300,000 times
A touching ad from Olympic Games sponsor Procter & Gamble has shot through the chart to take second place with more than 300,000 shares this week, but TNT Benelux's "dramatic surprise" retains the top spot.
Diary: A messy business
19 April 2012, 08:00AM
Diary: A messy business
Time for a bit of nostalgia and a look back to advertising's glorious past on the rugby pitch.
Burger King reappoints Open for direct marketing
by Sara Kimberley,
19 April 2012, 04:00PM
Burger King reappoints Open for direct marketing
Burger King has retained Open, DLKW Lowe's specialist direct and in-store agency, to handle its direct marketing account.
BHF follows Vinnie Jones with Corrie heart attack ads
by Daniel Farey-Jones,
20 April 2012, 09:03AM
BHF follows Vinnie Jones with Corrie heart attack ads
The British Heart Foundation will run ads for its Heart Helpline during 'Coronation Street' on Monday (23 April), when the soap's Audrey Roberts suffers a heart attack.
Science Museum looks to build digital ad roster
by Ian Darby,
19 April 2012, 04:30PM
Science Museum looks to build digital ad roster
The National Museum of Science and Industry is reviewing its digital advertising requirements.
Latest Work
Air New Zealand 'premium enjoyment' by Albion
17 April 2012, 05:21PM
Air New Zealand 'premium enjoyment' by Albion
Albion has created digital and print work for Air New Zealand.
Department of Health 'secondhand smoke' by Dare
18 April 2012, 10:03AM
Department of Health 'secondhand smoke' by Dare
Dare has created a national campaign highlighting the hidden dangers of secondhand smoke.
Procter & Gamble 'best job' by Wieden & Kennedy Portland
18 April 2012, 10:23AM
Procter & Gamble 'best job' by Wieden & Kennedy Portland
Procter & Gamble has released an Olympics-themed global campaign by Wieden & Kennedy Portland as part of its "proud sponsor of mums" activity.
Greggs 'taste rescue' by Gratterpalm
18 April 2012, 12:10PM
Greggs 'taste rescue' by Gratterpalm
Greggs has launched an integrated marketing campaign designed to reinforce its value and freshness credentials.
Vision Express 'not again' by Dare
18 April 2012, 02:21PM
Vision Express 'not again' by Dare
Vision Express has released the latest spot in its "we'll see you right" campaign.
Also in the News
Mail Newspapers' Spagnol moves to TUI
by John Reynolds, 20 April 2012, 12:01PM
MEC Manchester wins furniture account
by Maisie McCabe, 20 April 2012, 11:37AM
Sony Europe's sales and marketing roles to bear brunt of 1,000 job cuts
by Matthew Chapman, 20 April 2012, 10:05AM
Tetley signs deal to sponsor Sunday family films on Channel 5
by Maisie McCabe, 20 April 2012, 08:00AM
Latest Blog Entries
Confessions of a consumer
Darren Kay, 20 April 2012, 11:04AM
Pavlov's Dogs and Lickable Lifts
Jonathan Akwue, 18 April 2012, 1:04PM
Humans and Big Data in the modern world
suemaclure, 18 April 2012, 10:04AM
WHY WE'RE CONFUSED ABOUT MEDIA
Dave Trott, 17 April 2012, 7:04AM
A stupid argument
Steve Henry, 16 April 2012, 8:04AM
Sometimes you can't see what's about to bite .....
MARTIN BOWLEY, 15 April 2012, 6:04AM
More Blogs
Latest Jobs
EXPERIENTIAL agency account handlers - All levels - £20K-£70K
£25K-£70K, London - all areas
Group Account Director / Business Director, ATL / Brand Strategy / Integrated - Booze / Drinks Brand
£NEG + excellent benefits, Central London
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£25,000, Central London
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£40-50k + Benefits, Central London
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£40k - £48K + Bonus + Bens, London
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