| Latest news | |  | | | | | The National Trust is reviewing its direct marketing account as it looks to consolidate its fundraising, membership and loyalty activity into one agency. | | |  | | | | | Domino's, the pizza company, has appointed Iris to handle its digital and direct marketing account. | | |  | | | | | MEC has appointed Jonathan Edwards to the newly created role of data and technology services director. | | |  | | | | | Sir Martin Sorrell has said WPP's launch of a technology platform in partnership with Indian IT company Infosys will keep it ahead of rivals and avoid the company becoming "an appendix of new media owners". | | |  | | | | | ZenithOptimedia, the global media agency network, has launched a new global strategic positioning dubbed 'Live ROI'. | | |  | | | | | The Royal Bank of Scotland Group has consolidated its digital creative account for NatWest and its main consumer banking brands into its above-the-line agency, M&C Saatchi. | | |  | | | | | Clutching a Starbucks coffee, Carolyn Everson looks remarkably intact for someone who has just stepped off a delayed red-eye from New York. | | |  | | | | | Media specialists didn't proliferate until the late 80s, so it's not altogether surprising that we suffer from an identity crisis. | | | | Promotion: 86,000 businesses
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