Digital AM - Thomas Cook, ComScore, digital adspend, Facebook, Tesco

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Thomas Cook to extend social media activity by Loulla-Mae Eleftheriou-Smith 04 April 2012, 10:20AM Thomas Cook, the tour operator, is planning to make social media a "big element" in upcoming activity after positive results from a current Facebook competition to win a £20,000 holiday. UKOM ditches Nielsen for ComScore to handle online measurement by Arif Durrani 04 April 2012, 10:00AM UKOM, the UK's industry-recognised online media measurement for advertisers, is ending its partnership with The Nielsen Company in favour of a new three year deal with rival ComScore from 2013. Industry view: Behind the IAB's digital adspend figures by Sarah Shearman 04 April 2012, 09:15AM After the IAB revealed figures this week showing digital adspend had leapt by 14% to £4.8bn last year, we asked four digital experts where the boost is coming from and how they envisage the market developing this year. Facebook fires patent infringement claim back at Yahoo by Sarah Shearman 04 April 2012, 09:45AM Facebook has launched a counter-attack on Yahoo, accusing it of infringing 10 of its patents, relating to its home page, display ads and Flickr photo sharing service. Tesco closes second-hand car business by John Reynolds 04 April 2012, 09:12AM Tesco's chief executive Philip Clarke has closed its second-hand online car business after a year of trading to concentrate on the retailer's core business. American Apparel banned from running revealing ads by John Reynolds 04 April 2012, 08:55AM The Advertising Standards Authority (ASA) has banned American Apparel from running a series of ads showing women in revealing and suggestive poses, after receiving a complaint that the ads were pornographic and exploitative of women. Promotion: 86,000 businesses can't be wrong? Textlocal.com and its award winning Messenger platform lets you communicate with customers in seconds for pennies by text. Send promotions, booking confirmations, reminders or news to help drive your business. Also in the news Citroen ties up with Facebook for 'first' crowsourced production vehicle by Alex Brownsell, 03 April 2012, 11:45AM IAB Figures: Digital adspend grows 14.4% to £4.8bn by Sarah Shearman, 03 April 2012, 08:00AM Aviva hands consolidated digital account to Dare by Sara Kimberley, 03 April 2012, 10:21AM Ikea launches 'snap a napper' Facebook competition by Matthew Chapman, 03 April 2012, 09:16AM From the blogs Time for a radio revival Christian Schmalzl 04 April 2012, 10:16AM Five key reasons why now is the time to invest in training Mizzy Lees 04 April 2012, 9:40AM Cupcake-omatic Greg Taylor 04 April 2012, 9:04AM Klout's bunk - Everybody can be an influencer Wessel van Rensburg 04 April 2012, 8:50AM Cadbury reveals impressive results with Twitter for relaunch of Wispa Gold @gordonmacmillan 04 April 2012, 8:36AM Latest jobs Head of SEO Recruiter Blue Skies Marketing Recruitment Salary £40000 to £45000 per annum Location Bedfordshire Flash Designer £30 Recruiter Digital Gurus Salary £30000 per annum Location London Senior Interactive Designer Recruiter Search Party Salary 45-50k + benefits Location Central London Digital Project Manager Recruiter Dynamic New Alliances Salary £40K or £300/£350 per day Location London Chief Executive Recruiter Ski Club of Great Britain Salary Attractive remuneration package Location Wimbledon, London Account Director Recruiter Xchangeteam Salary £38000 - £42000 per annum + Bonus of c 20 %. Location London BR Insight Harness The Influence Of Social Shopping To Strengthen Your Brand Reputation And Drive Online Purchases (Whitepaper) Social shopping is booming as consumers love to discuss their shopping e... Social Media Mastery: Making Technology Work for You (Webcast) Sometimes you may feel bombarded by all the demands that email, social n... How Valuable Is Your Customer Data? Easy Steps To Reach Its Full Revenue Potential (Whitepaper) In the current economic climate, it is vital that businesses are effecti... Online Advertising in 2012: A Waste Of Time Or Improving Your Bottom Line? (Webcast) With the explosion of online advertising, many brands have taken a scatt... Unlock The Secrets Of eBay And Amazon To Drive Product Sales (Whitepaper) Do you want to be an online retail master? By fully exploiting your onli... Cutting Edge Search: Innovations To Drive Mobile Sales (Webcast) Social media, local search and mobile search are colliding as people gra... Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders