The Wall > It's time to get past Facebook and invent a new future

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list The rise of the video ad [infographic] James Walters 19 April 2012, 2:46PM A cool infographic here on the next generation of ad – the video ad – from display marketing specialists, Adform. It features some interesting stats on which devices are winning the competition for hosting video ads, where they crop up around the world and how technology has improved to host them. Tumblr will sell ads, as David Karp settles his stomach Charlotte Henry 19 April 2012, 11:51AM Tumblr founder and CEO David Karp has announced that his blogging platform will start to build in paid for advertising from May 2nd, despite him telling the Los Angeles Times that “we’re pretty opposed to advertising. It really turns our stomachs,” back in 2010. How big is Twitter in 2012? [infographic] Polly Becker 19 April 2012, 11:46AM Some of the stats here are perhaps a little out of date, but a great overview of Twittter in 2012. Looking at how we use it, what we do on it and where it is big. Twitter has unofficially passed the 500 million user mark — although it has nver confirmed that figure, and many think it is lower — and Lady Gaga how has more than 20 million Twitter followers, but interesting none the less. (click to expand). It's time to get past Facebook and invent a new future @gordonmacmillan 19 April 2012, 9:32AM Great piece on The Atlantic website arguing that after five years of pursing social networking and mobile apps we need a fresh direction. It’s premise is that we are now starting to go around in circles having arrived at the future that was promised for us all in the 1990s where the convergence of web, mobile devices and the high speed internet would come together and we would be turning on lights with our phones and banking at the touch of a button. It’s all happened. Social media addiction - feelings of the new easy credit? Jeremy Garner 18 April 2012, 4:04PM An oft-quoted definition of social media (even Facebook uses it) is from Andreas Kaplan and Michael Haenlein: ‘…a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content’. YouTube will incorporate Google+ commenting as the company builds walls around its garden Charlotte Henry 18 April 2012, 2:12PM Google are continuing their determined push into the social world by incorporating Google+ commenting into YouTube, the major video service owned by them. However, such moves may have deeper cultural ramifications for the company. Ceefax RIP: thanks for the #Ceefaxmemories as TV information service killed off by digital switchover @gordonmacmillan 18 April 2012, 1:48PM Today is the day many of us say goodbye to Ceefax after the analogue TV signal was switched off across London. The BBC’s teletext information service started transmitting back in 1974 and is still providing information on a wide range of topics covering news, sport, weather, TV listings and businesses. The rise of Draw Something [infographic] Susan Billinge 18 April 2012, 12:07PM It took Draw Something just five weeks from launch to land a recommendation by Miley Cyrus on Twitter, sending the mobile game into orbit and racking up more than 50 million downloads. Tim Berners-Lee on why we should all demand our data back from Google and Facebook @gordonmacmillan 18 April 2012, 10:47AM The Guardian has gone big with an interview today with inventor of the internet, Sir Tim Berners-Lee, who warns against the dangers of big web firms controlling too much of our data. Domino's Pizza: How it Delivers on social media Maeve OSullivan 18 April 2012, 9:58AM This post is provided by our partner Headstream, the social brand agency behind the Social Brands 100. Domino’s Pizza appeared in last year’s Social Brands 100 Top 30. The pizza delivery company has made a name for itself for using social media in an innovative way, most recently with #LetsDoLunch, a ‘reverse auction’ on Twitter that lowered the price of a large pepperoni pizza as more people tweet about it. We spoke to Multi-Media Manager Nick Dutch to find out more about the Domino’s approach to social. Latest jobs Interactive Publisher Recruiter Apple Salary Competitive Location Central London Senior Project Manager - Top 3 Digital Agency Recruiter The Blueprint Salary £55000 - £65000 per annum + bonus + package Location London Senior Account Manager Recruiter Digital Gurus Salary £35000 - £45000 per annum Location London Digital Project Manager/Producer Recruiter Oxford University Press Salary In the region of £30,000 depending on skills and experience Location Oxford Lead Mobile User Experience Architect Recruiter RBS (Royal Bank of Scotland) Salary £attractive plus benefits Location London or Edinburgh SENIOR SOCIAL MEDIA SALES MANAGER! 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