Breaking news from Brand Republic - Coronation Street, HomeServe, Tetley, IAG, Costa Coffee

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news BHF follows Vinnie Jones with Corrie heart attack ads by Daniel Farey-Jones 20 April 2012, 09:03AM The British Heart Foundation will run ads for its Heart Helpline during 'Coronation Street' on Monday (23 April), when the soap's Audrey Roberts suffers a heart attack. HomeServe fined £750,000 by Ofcom for silent calls by Loulla-Mae Eleftheriou-Smith 20 April 2012, 08:50AM HomeServe, the home insurance and repairs company, has been fined £750,000 by Ofcom for making excessive silent and abandoned calls to UK consumers. Tetley signs deal to sponsor Sunday family films on Channel 5 by Maisie McCabe 20 April 2012, 08:00AM Tetley, the Tata Global Beverages-owned tea brand, is to become the exclusive sponsor of family movies such as 'Toy Story' and 'Pocahontas' on Channel 5 on Sunday afternoons as part of a wider deal with Northern & Shell. IAG forced to take on bmi baby as airline takeover completes by Loulla-Mae Eleftheriou-Smith 20 April 2012, 09:27AM International Airlines Group (IAG), the parent company of British Airways, has been forced to take on loss-making BMI's subsidiary carriers, bmi baby and bmi regional, today (20 April) as Lufthansa has failed to find alternative buyers. Costa strikes partnership with Kraft by John Reynolds 19 April 2012, 04:38PM Costa Coffee has struck a partnership with Kraft that involves the coffee chain selling capsules of its latte, cappuccino and Americano varieties in supermarkets. Olympics and Diamond Jubilee fuel UK's rise as design nation by Anna Richardson Taylor 20 April 2012, 12:00AM Innovative design from UK stalwarts such as Dyson, Mini and Burberry is giving them an edge. Moreover, as London 2012 and the Diamond Jubilee draw close, it's a prime time for brands to celebrate British design. Burger King reappoints Open for direct marketing by Sara Kimberley 19 April 2012, 04:00PM Burger King has retained Open, DLKW Lowe's specialist direct and in-store agency, to handle its direct marketing account. Science Museum looks to build digital ad roster by Ian Darby 19 April 2012, 04:30PM The National Museum of Science and Industry is reviewing its digital advertising requirements. Opinion 'Flawsome' brands will win battle for consumers' hearts by Nicola Clark 20 April 2012, 12:00AM Consumer expectations that companies should behave in a human way are growing. So brands would do well to admit their shortcomings and embrace honesty, writes Nicola Clark. Think BR: Using independent brand advocates by Giles Ivey 20 April 2012, 08:00AM Authentic, independent brand advocates can be one of the most effective ways of promoting a brand, asks Giles Ivey, UK MD, Say Media. Intelligence Profiling the young and active in Britain by Kantar Media 20 April 2012, 08:30AM Forty four percent of 11-19 year olds claim sport is a big part of their social life, according to the latest insight from Kantar Media's Youth TGI survey. All About ... The EU Cookie Law by Nick Stringer, director of regulatory affairs at Internet Advertising Bureau 19 April 2012, 08:00AM What agencies and clients can do to ensure compliance. Also in the news Direct marketing budgets revised down by Daniel Farey-Jones, 19 April 2012, 02:05PM WPP buys $7m stake in Mysupermarket.com by Emma Powell, 19 April 2012, 12:15PM HMRC calls ad project pitch by Sara Kimberley, 19 April 2012, 03:30PM BBC Academy partners with Sound Women to launch mentor scheme by Emma Powell, 19 April 2012, 04:24PM C4's Undateables campaign escapes investigation by Maisie McCabe, 19 April 2012, 12:00PM Media Bitch's Diary 19 April by Media Bitch, 19 April 2012, 02:00PM Latest Blog Entries Orange Cinema...Tuesday? How the French do it with cheerleaders @gordonmacmillan, 20 April 2012 Who cares about CSR when you can make a killing? Chris Arnold, 20 April 2012 If Martians went to Montreux Lindsey Clay, 19 April 2012 What matters is making it matter Brand Learning, 19 April 2012 What charities should learn from Whitewater's demise Chris Barraclough, 19 April 2012 The Art of Lunch Liam Mullins, 19 April 2012 Latest jobs International Planning Director Recruiter Lipton Fleming Salary £80000 - £90000 per annum + benefits Location London Channel Partner Marketing Manager - Telecom Channel Recruiter Apple Salary Competitive Location Central London Account Manager / Senior Account Manager / Client Facing Project Manager - good digital understanding with a logical & lateral mind, who relishes making projects happen Recruiter Firehorse Salary £35 -£45k Location SW London tube and train accessible Head of Planning - London - £110,000 Recruiter Dynamic New Alliances Salary £80-£110K Location London Global Brand Manager - Luxury Drinks Brand Recruiter The Blueprint Salary 55 - 60000 euros per annum + benefits + package Location Amsterdam Trafficker - Fluent German! 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