| Latest news | |  | | | | | Annual marketing spend for the financial year has risen for the first time since 2008/09 and marketing budgets have been revised up for a third-successive quarter, according to the latest IPA Bellwether Report. | | |  | | | | | Warburtons, the UK baking company, has put its £8m advertising account up for review. | | |  | | | | | Barclaycard has launched a contactless payment method called PayTag that works on all mobile phones. | | |  | | | | | Coca-Cola's sponsorship of the London 2012 Olympic Games is to be audited by the think-tank Demos to test its social impact. | | |  | | | | | No-frills airline Ryanair has launched its first hotels comparison website, Ryanairhotels.com, which chief executive Michael O'Leary claims it will promote with a €1m (£819,000) marketing push. | | |  | | | | | The RAC is reviewing its £7 million advertising account. | | |  | | | | | Samsung Electronics is to sponsor Leyton Orient Football Club for the 2012/13 football season, adding to existing deals with Chelsea and Swindon Town. | | |  | | | | | Publicis Groupe has reported a 12.9% rise in first quarter revenues to €1.45bn (£1.19bn), with the UK growing 8.6%. | | |  | | | | | Coca-Cola has struck a global partnership with Spotify that is set to help both brands expand around the world, and will produce a Coke app based on the music service in time for the Olympics. | | |  | | | | | Southern Comfort, the liqueur brand owned by Brown-Forman, is looking for an agency to handle its global advertising account. | | | | | Opinion | |  | | | | | Don't look now, but there's just the hint of an inkling of a suggestion that we may not plunge into a double-dip recession. But before we all start breathing the forbidden air of optimism, let's not forget that, in truth, we've been deep in the heart... | | |  | | | | | I'm writing this first thing on Sunday morning, sitting outside Bar Italia in Soho. I like coming here to do this - it makes me feel like Hemingway. I bet he'd have come here if he'd had the gumption to write a weekly column about media and technolog... | | | | | Intelligence | |  | | | | | Tesco's decision to put its advertising account, currently held by The Red Brick Road, up for pitch puts the relationship between it and some of the agency principals that goes back more than 20 years into question. Campaign asked four senior creativ... | | |  | | | | | Shouldn't CEOs and ECDs be advertising agencies' arbiters of innovation, John Tylee wonders. | | | | | | | Latest jobs | | | | | | Account Director | | Recruiter Purple Consultancy | | Salary £45000 - £52000 per annum | | Location London | | |  | | |
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