Thursday, 26 April 2012

Media AM - Murdoch at the Leveson Inquiry, MediaCom win top Clear Channel award, Channel 4, Hertz, Npower, UM London, MEC, LinkedIn, Immediate Media, Google,

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Media AM Bulletin
 
 
 
*   Latest News
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Rupert Murdoch: News Corporation chairman gives evidence at the Leveson Inquiry
Murdoch: News Corporation shareholders 'want me to get rid of newspapers'
Maisie McCabe, 26 April 2012

Rupert Murdoch has taken the stand at Leveson Inquiry for the second...

  
Digital UK: MediaCom win
MediaCom scoops top Clear Channel award
Philip Smith, 26 April 2012

MediaCom has scooped the Grand Prix at this year's Clear Channel Outdoor...

  
Prometheus: Ridley Scott's latest film will hit cinemas in June
Channel 4 to air bespoke Twitter response ad
Maisie McCabe, 26 April 2012

Channel 4 is set to run a tailored TV spot that uses...

  
Hertz: Initiative is the incumbent agency on the account
Hertz calls review of £10 million pan-Euro media
Nick Batten, 26 April 2012

Hertz is reviewing its estimated £10 million pan-European media planning and buying...

  
Npower: moving towards a model of working with agencies on a project basis
Npower kicks off £9 million creative and media review
Anne Cassidy, 26 April 2012

Npower has called a review of its £9 million creative and media...

  
FSCS: appoints UM London to handle its communications planning account
UM London takes FSCS communications planning account
Mark Banham, 25 April 2012

UM London has been awarded the communications planning account for the Financial...

  
Michael Dick: joining MEC
MEC appointments bolster its strategy team
Maisie McCabe, 26 April 2012

MEC has appointed Michael Dick, the communications planning director at Coca-Cola North...

  
LinkedIn: expands its mobile strategy with iPad app launch
LinkedIn steps up mobile strategy with iPad launch
Sarah Shearman, 26 April 2012

LinkedIn, the professional networking service, is ramping up its mobile strategy by...

  
Rastamouse: Immediate Media new title based on CBeebies TV programme
Immediate Media launches children's title
Nick Batten, 26 April 2012

Immediate Media is launching a children's title called Rastamouse, based on the...

  
Google Ideas: launches site for AVE
Google and partners launch social network to counter extremism
Sarah Shearman, 26 April 2012

Google is launching the first campaign for its Google Ideas think tank...

  
Murdoch faces a second day of questioning
Live blog: Murdoch at the Leveson Inquiry, day two
Staff, 26 April 2012

Rupert Murdoch, chairman of News Coporation, faces his second day in front...

  
*   Also in the News
*
Johnston Press reports £144m pre-tax loss
John Reynolds, 25 April 2012
Ex-FHM editor Needham leads football betting mag launch
Staff, 25 April 2012
Apple reports 94% leap in profits buoyed by 12m iPads sales
John Reynolds, 25 April 2012
Telegraph's Barclay Brothers lead UK media's rich elite
Arif Durrani, 25 April 2012
Dame Kelly Holmes switches on London digital radio boost
Maisie McCabe, 24 April 2012
VIDEO: Sorrell talks 'horizontality', frenemies and his new tech alliance
Daniel Farey-Jones, 25 April 2012
 
 
Blogs
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Liam Mullins

A couple weeks ago, I was in Liverpool, enjoying the festival of peach nylon and...

Inside Facebook UK: full stomachs and aspiration
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Marketers and rival media owners should be in no doubt as we edge ever closer towards the largest internet IPO...

Reading between the lines
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The packed commuter train is such an anti-social environment. Putting the avoidance of eye contact...

Ban all outdoor ads, says street artist to the stars
Ivan Clark

People are entitled to their opinions, and those vociferous minorities who attack advertising are...

Newspapers hope to enjoy Indian summer
John Reynolds

Just what magnitude of editorial resource are national newspapers designating to the Olympics? The...

The Art of Lunch
Liam Mullins

So, its about time I wrote about one of my favourite subjects. LUNCH. Or more...

The Age of Big Data
Louise Brice

Is it just me, or everywhere you turn do you hear the phrase "Big Data"?...

Who do you trust?
Sue Unerman

source : http://www.economistconferences.co.uk/ I may be harping on for my...

 
 
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