Latest news | | | | | | Tesco is to hand consumers control of data on their own shopping habits for the first time, in an attempt to make its Clubcard scheme more transparent. | | | | | | | The Football League is on the lookout for a new title sponsor, with current partner Npower poised to pull the plug on its three-year sponsorship at the end of the season. | | | | | | | Guinness is launching a TV and cinema ad campaign, encouraging people to get the most out of life. | | | | | | | Marmite is to sponsor the Oxford Street Christmas Lights for the first time, and is planning to stage a 'love it or hate it' interactive display. | | | | | | | Mercedes-Benz is handing over the storyline for its latest series of ads to Twitter users, for a spot due to air at the weekend during 'The X Factor' on ITV. | | | | | | | VisitBritain is marking the launch of the latest James Bond movie Skyfall with its first international cinema ad, which encourages foreigners to visit the UK and 'live like Bond'. | | | | | | | Ikea, the Swedish furniture superstore, has apologised for airbrushing women out of its Saudi Arabian catalogue, which it said was "in conflict with the Ikea Group values". | | | | | | | John Lewis is set to follow in the footsteps of sister brand Waitrose by launching its own rewards scheme. | | | | | | | The Conservative Party has launched an adapted version of its 1979 'Labour's Not Working' campaign, made famous by the Saatchi brothers. | | | | Promotional Feature: Your Growth, Our Reason | | Helping you seize opportunities others haven't seen or thought possible since 1969. www.kae.com | | | | Opinion | | | | | | Aside from the misery caused to staff, a few company failures may not be a bad thing, argues Bob Willott | | | | | | | Today's most effective marketers are building digital experiences that improve people's lives, writes Aaron Shapiro, chief executive officer, Huge. | | | | Intelligence | | | | | | We reveal the marketers leading the way on the professionals' social-networking site | | | | | | | The sports body's chief commercial officer is determined that it should be more proactive in bringing big-name brands to the fans. | | | | | | Latest jobs | | | | Shopper Marketing Manager | Recruiter Johnson & Johnson | Salary Attractive salary + bonus + benefits | Location Maidenhead, Berkshire | | Senior Creative Team | Recruiter Blue Skies Marketing Recruitment | Salary £60000 to £65000 per annum | Location London | | | | | |
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