Saturday, 1 November 2014

This week's most read news and best ad campaigns

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Wickes calls £25m ad review
by Maisie McCabe,
30 October 2014, 08:00AM
Wickes calls £25m ad review
Wickes, the home-improvement retailer, is reviewing its £25 million advertising account, putting the incumbent, MWO, on alert.
Adam & Eve/DDB wins 2014 IPA Effectiveness Awards Grand Prix
by Gurjit Degun,
27 October 2014, 11:30PM
Adam & Eve/DDB wins 2014 IPA Effectiveness Awards Grand Prix
Adam & Eve/DDB has taken the top prize at the 2014 IPA Effectiveness Awards for its tongue-in-cheek "good call" ad campaign for Foster's, the Heineken-owned lager.
Agencies line up for Allianz creative task
by James Swift,
30 October 2014, 08:00AM
Agencies line up for Allianz creative task
Allianz, the insurance company, is looking for a creative agency for a UK project.
Jam hires Sean Chambers as ECD
by Sara Kimberley,
29 October 2014, 12:48PM
Jam hires Sean Chambers as ECD
Jam has appointed Sean Chambers, the former executive creative director of Razorfish, to the same role, replacing Wayne Deakin.
Forevermark "as one" by JWT London
27 October 2014, 10:47AM
Forevermark
Douwe Egberts launches selfie campaign for Prostate Cancer
by Sara Kimberley,
27 October 2014, 10:51AM
Douwe Egberts launches selfie campaign for Prostate Cancer
Douwe Egberts, the coffee brand, has partnered with Prostate Cancer to encourage people to take selfies with foam-covered top lips and share it on social media to raise money.
Samaritans "Radar" by Jam
29 October 2014, 01:41PM
Samaritans
A&E/DDB's Carter and Harrison reflect on winning IPA Effectiveness Grand Prix
by Sarah Carter and Toby Harrison,
31 October 2014, 08:30AM
A&E/DDB's Carter and Harrison reflect on winning IPA Effectiveness Grand Prix
Sarah Carter and Toby Harrison, strategy director and planning partner respectively at Adam & Eve/DDB, reflect on a Grand Prix-winning night at the IPA Effectiveness Awards on Monday.
Britain's Beer Alliance "there's a beer for that" by SapientNitro
30 October 2014, 08:00AM
Britain's Beer Alliance
Facebook and Airbnb sign up to D&AD New Blood
by James Swift,
27 October 2014, 02:24PM
Facebook and Airbnb sign up to D&AD New Blood
Airbnb, Facebook and John Lewis are among the brands partnering with D&AD for its 2015 New Blood Awards.
Currys PC World launches light-hearted 'dating' ads
by Sara Kimberley,
29 October 2014, 11:16AM
Currys PC World launches light-hearted 'dating' ads
Currys PC World has created a series of humorous online ads to back its Christmas campaign.
Sony "ice bubbles" by Adam & Eve/DDB
24 October 2014, 09:46AM
Sony
Pepsi Max pranks cinemagoers for Halloween
by Sara Kimberley,
31 October 2014, 10:26AM
Pepsi Max pranks cinemagoers for Halloween
Pepsi Max has released an online film to coincide with Halloween that pranks cinemagoers.
Spooky Viral Chart: World's most-shared Halloween ads
by Sara Kimberley,
31 October 2014, 08:39AM
Spooky Viral Chart: World's most-shared Halloween ads
To mark today's spooky occasion, Campaign thought we would treat - not trick - you to the world's most-shared Halloween ads.
Watch: New Johnnie Walker global ad
by Sara Kimberley,
30 October 2014, 03:22PM
Watch: New Johnnie Walker global ad
Johnnie Walker has launched a global "brand character" campaign to promote four of the brand's luxury whiskies.
Pirelli seeks shop for global brief
by Jeremy Lee,
30 October 2014, 08:00AM
Pirelli seeks shop for global brief
Pirelli is looking for an ad agency to handle a global campaign to break next year.
Virgin Media 'night owl' ad to break in Gogglebox
by Gurjit Degun,
24 October 2014, 11:04AM
Virgin Media 'night owl' ad to break in Gogglebox
Virgin Media's next ad featuring Ally the Night Owl, an owl who likes to stay up late watching TV shows, will launch in 'Gogglebox' tonight.
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