The future of brands: as technology proliferates, humanity prevails + Telefónica, Ford and Deliciously Ella

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Marketing Daily , 01st May 2015

The future of brands: as technology proliferates, humanity prevails 'Beach Body Ready protesters are missing the point' says Deliciously Ella Failure to re-engage with mums who have left the workforce costs firms £2m per year Telefónica's Jonathan Earle: keeping fit at the crack of dawn is my secret work weapon Will The Conservative Party's investment in social media swing the vote? HTC strikes sponsorship and content deal with four music festivals Tesla home battery launch promises 'independence from the grid' Ford hijacks Microsoft's 'Edge' browser announcement Is market­ing for good the only sustainable future for the industry? Classic election poster gets Mr Kipling 'cakeover' Get your beer belly out: Carlsberg asks commuters if they are 'beer body ready' Snickers launches grumpy version of Siri called 'iVoice' Absolutely Anything movie trailer to debut on Snapchat Why Quiksilver's 'suited surfer' viral is making waves Your essential ecommerce update to drive loyalty and spend Presented by Online Retail Exchange   JOBS BOARD Senior Marketing Manager, Product, Luton , TUI Travel PlcCompetitive , Luton, Bedfordshire ACCOUNT DIRECTOR , Live Recruitment£40000 - £50000 per annum , Buckinghamshire Graphic Designer x2 - MS Charity , CHM£30,373 - £34,542 plus excellent benefits , London (NW2) Project Manager (Motion Graphics) , Major Players£35000 - £45000 per annum + Benefits , London Head of Global, Digital Strategy / Digital Strategy Director , Reuben Sinclair£90000 - £120000 per annum + bonus & benefits package , London

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