The best Christmas ads so far, Director Frank Budgen dies, Burberry pays tribute to Billy Elliot

The

view in web browser add to safe senders list November 03, 2015 Campaign Daily Fix

Latest news Christmas 2015 ads: the best so far Brittaney Kiefer The Christmas ad frenzy kicked off at the start of November with campaigns by Asda, Mulberry, TK Maxx and more. Acclaimed director Frank Budgen dies James Swift Frank Budgen, one of advertising's most celebrated directors, has died. Burberry rolls out army of celebs for festive Billy Elliot tribute Omar Oakes An all-star cast of jumping celebrities star in Burberry's Christmas campaign, in an ad that pays tribute to Billy Elliot, the film and musical. Content without ideas isn't content: a retort to Dave Trott Richard Cable Dave Trott's article dissecting content touched a nerve within the industry last week. Here Bartle Bogle Hegarty's digital publishing director, Richard Cable, responds on behalf of those who call "content" their living. Lloyds Bank launches Christmas Apple Pay campaign James Swift Lloyds Bank's Christmas ad promoting its partnership with Apple Pay presents the sweet tale of a young girl struggling to find the perfect gift for her mother. Essence Digital in talks to sell to WPP Gideon Spanier One of London's hottest independent, digital media-buying agencies, Essence Digital, is in advanced talks to sell to WPP. TK Maxx invokes community giving spirit with festive campaign Omar Oakes TK Maxx is calling on shoppers to remember their nearest, as well as their dearest, by getting one extra gift for relative strangers this Christmas. Kelly Clark stepping down as GroupM CEO Douglas Quenqua After three years in role, Clark will move to an advisory position. The WPP company has not yet named a successor A poorer, angrier Christmas could spell the end of the holiday heart-warmer Jonathan Trimble The stakes for Christmas campaigns are higher than ever, but so is the imperative for change, says 18 Feet & Rising's CEO. X Factor's first live show fails to stop ratings slide as Strictly hits 9.4m Gurjit Degun The BBC's Strictly Come Dancing took a 45.9 per cent share of the audience on Saturday night, compared with The X Factor pulling 27.4 per cent of viewers. Starbucks launches Christmas #RedCups with socially charged light installation and emoji Sara Spary Starbucks has unveiled its Christmas campaign featuring a four-metre tall Red Cup installation that lights up when activated by tweets. The most shared John Lewis Christmas ads of all time Unruly As the excitement builds ahead of the release of the new John Lewis Christmas ad, social video experts Unruly round-up the retailer's most popular ads of all time, ranked by the number of online shares. Net-a-Porter and Mr Porter snuggle up for first joint Christmas campaign Shona Ghosh Net-a-Porter has launched a joint Christmas campaign with Mr Porter, which offers a glimpse behind the scenes for a festive ad called "all for you". Audi R8 campaign focuses on biological reactions Daniel Farey-Jones The new version of Audi's R8 supercar is being promoted with a TV, print, digital and outdoor advertising campaign focusing on the biological reactions the car provokes. Haymarket Media Group picks up Chartered Institute of Procurement & Supply contract Gurjit Degun The Chartered Institute of Procurement & Supply has handed its global media and events business to Haymarket Media Group, ending its 19-year relationship with Redactive Media Group. Is Facebook ad personalisation driving Google's strategy? Presented by Adobe Facebook's undisputed victory in ad personalisation is driving Google to make changes to its advertising business. The Work Asda "#BecauseItsChristmas" by VCCP Asda's upbeat Christmas campaign shows the lengths people go to get into the festive spirit, and uses real-life examples from a customer poll. Mulberry "the miracle of Mulberry" by Adam & Eve/DDB Mulberry presents its own spin on the nativity scene - with a handbag playing the role of baby Jesus - in its new Christmas campaign. Promoted content Applied Thinking 2015 Now, more than ever, a clarity of thought, a flash of genius insight and a discerning filter can arguably make the most profound difference to a brand's communications. The information maelstrom with which we are all buffeted is expanding by the day, constantly engorged by the democratisation of information and the growing prevalence of the quantified self. Yes, we know more – but are we really more knowing? Editor's pick Mars CMO blasts clients for locking agencies in 'creative imprisonment' Douglas Quenqua Bruce McColl cites low pay, creative restrictions and stifling bureaucracy Design or decline? Dick Powell The government's declining interest in creative subjects in schools would diminish the supply of talent on which the creative industries depend, Dick Powell writes. Campaign Jobs Senior Planning Manager (London) Competitive + bonus EE, London Digital Senior Planner/Buyer £30k Dot-Gap, London Central Data Insights & Research Account Director £55k Dot-Gap, London (Central) Creative Art Director £80000 - £95000 per annum + + Benefits Mortimer Spinks, City of London See all jobs

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