How to crack gender equality in 2017 | Govt roster names agencies | Celebs get behind mental health push

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Campaign: Agencies January 17, 2017

LATEST How adland can crack gender equality in 2017 Cilla Snowball The ad industry is now collectively striving for gender equality, but we all have so much more to do to achieve it. 67 agencies named on government's tactical roster Omar Oakes & Sam Burne James The Cabinet Office has confirmed the second and final list of agencies on its new "communications services" roster for tactical campaigns. Gillian Anderson and Nicola Adams join to push for mental health cure Maisie McCabe MQ, the mental health research charity, has launched a star-studded campaign featuring actor Gillian Anderson and boxer Nicola Adams to encourage people to give a **** about mental health. Sorrell: Davos 'bubble' failed to predict Trump victory Omar Oakes The world's business elite failed to predict Donald Trump's US election victory because they are in a Davos "bubble", Sir Martin Sorell said this morning. The year ahead for production: embrace risk and be more open Davud Karbassioun It is crucial for production companies to form direct relationships with clients, get involved in entertainment and embrace risk. Watch: Magnus Djaba on how his global role at Saatchi & Saatchi will be different Staff Magnus Djaba, the newly-appointed global president of Saatchi & Saatchi, has outlined his priorities - clients, transformation and creative output - as he begins his new role. Start-up partners with agencies to highlight sustainable energy Nicola Kemp Energy start-up Pavegen has partnered with a range of London-based creative agencies including Wunderman and Imagination to encourage agency staff to get active to generate the most clean-energy. Brands are jumping on AI thanks to easier access to data and tech Marie Stafford Tech that was once just the preserve of research labs and technology giants, is becoming a viable business opportunity for brands, writes Marie Stafford. The changing world order for brands in 2017 Charlie Carpenter Creativebrief has found a paradox facing brands and their marketing leadership, says its managing director. Edelman Trust Barometer reveals 'unprecedented crisis of trust' in UK and beyond Robert Smith The British public's trust in business, government, media and NGOs is plummeting because of an "unprecedented crisis of trust shared across the Western world", Edelman's Trust Barometer 2017 has found. Promoted Innovate or die Amalia Agathou, XVIII Havas UK Too many companies are drawing up new ideas without ever committing to put them into practice The Work BBC Sport "Six Nations" by BBC Creative James Joyce, fish and chips, Napoleon, mozzarella: Rugby fans from England, France, Ireland, Italy, Scotland and Wales name what they are proudest of about their teams and homelands ahead of the Six Nations. MQ "#WeSwear" by Pablo Susan Billinge Gillian Anderson and Anna Friel are among the celebrities backing MQ, the new mental health research charity. Adidas "Adidas Football x Pogba Capsule Collection Season 1" by Stink Studios Adidas' latest film unfolds like a gallery installation glorifying Paul Pogba's style as the football star launches his first clothing collection with the brand. Trending What's next for Saatchi & Saatchi after Senior's departure Claire Beale It's an end of an era for British advertising as Saatchi & Saatchi moves offices and the agency changes management. Campaign sat down with Robert Senior, Magnus Djaba and Arthur Sadoun to discuss what's ahead. Santander turns to user generated content in multi-channel campaign Simon Gwynn Santander is aiming to tap into the adage that "money cannot buy you happiness" in a push it says marks the first time a UK bank has built a campaign around user-generated content. Promoted How to progress your career in 2017 Jennifer Jackson We quizzed creative recruitment specialists Aquent and Vitamin T about the latest job trends and tips to progress your creative career in 2017 Campaign Jobs Head of New Business & Managing Partner - Creative Agency £70000 - £80000 per annum + bonus Ultimate Asset, London Global Business Director, Media Agency - Fashion £60000 - £70000 per annum + Great Agency Benefits Ultimate Asset, West End, London Creative Director - brand comms agency £65-75k plus benefits The Jefferson Group, Liverpool, Merseyside Team Assistant Competitive Isobar, Wells Street, W1T 3QN UX/UI Architect Competitive Isobar, Wells Street, W1T 3QN Junior Designer Competitive 360i, Central London Junior Creative Team Competitive 360i, Central London Creative Agency Producer at Mcgarrybowen Competitive Mcgarrybowen, London (Central), London (Greater) Senior Digital Marketing Officer £29,500 - £34,130 per annum plus £3,366 Inner London Weighting Allowance NSPCC, Weston House - London Sales Executive - Haymarket Leisure Group Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)

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