Friday, 20 January 2017

Production companies and IPA in row | How adland should respond to Trump's inauguration

Campaign: Agencies

Campaign: Agencies
January 20, 2017

LATEST

IPA and production company row gathers steam
IPA and production company row gathers steam

Brittaney Kiefer

A further 28 production companies have put their weight behind a call for agencies to avoid a "rigged" bidding system.

IPA criticises 'unreasonable' production companies over rigged pitch concerns
IPA criticises 'unreasonable' production companies over rigged pitch concerns

Brittaney Kiefer

The IPA has said it is "unreasonable" to suggest agencies should not pitch against production companies for the same work.

How adland should respond to Trump's inauguration
How adland should respond to Trump's inauguration

Laura Jordan-Bambach

As Donald Trump becomes US president, it is up to the ad industry to be a creative force for good, says Mr President's creative partner.

13 must-see brand films from 2016 to check out ahead of Brand Film Festival London
13 must-see brand films from 2016 to check out ahead of Brand Film Festival London

Diana Bradley & I-Hsien Sherwood

Ahead of the inaugural Brand Film Festival London, check out some of the finest cinematic storytelling on behalf of brands released this year.

Ask Bullmore: How do I keep our employees happy?
Ask Bullmore: How do I keep our employees happy?

Jeremy Bullmore

Almost all people are competitive, says Jeremy Bullmore, Campaign's resident agony uncle.

Labour lays into Tory handling of the NHS in first film by Krow
Labour lays into Tory handling of the NHS in first film by Krow

Simon Gwynn

The Labour party's new political party broadcast features a woman walking around an empty hospital in an effort to draw attention to what critics of the government are calling a crisis in the National Health Service.

Redundancy doesn't have to be a disaster, says Droga5 copywriter
Redundancy doesn't have to be a disaster, says Droga5 copywriter

Chloe Grindle

Chloe Grindle, senior copywriter at Droga5 New York, shares her lessons from the career ladder.

W&K chief says a to-do list is his secret work weapon
W&K chief says a to-do list is his secret work weapon

Neil Christie

Neil Christie relies upon a sophisticated time-management tool – the hand-written to-do list.

Brand Film Festival London: Five brand films that moved the needle
Brand Film Festival London: Five brand films that moved the needle

Laura Stampler

As the first Brand Film Festival London approaches, we look at how Phillips, BMW, Intel, and others made pure entertainment with tangible results.

YouTube reveals its top 20 Super Bowl ads of all time
YouTube reveals its top 20 Super Bowl ads of all time

Ilyse Liffreing

Budweiser's 2014 "Puppy Love" is the platform's most viewed game ad.

Watch: how ad agencies are recruiting differently
Watch: how ad agencies are recruiting differently

Georgina Brazier and Helen Hoddinott

More and more agencies are opening up their recruitment process and dropping CVs from application forms in a bid for a more diverse workforce. Campaign visited three WPP agencies to find out how they are doing it.

History of advertising: No 182: Clara Peller's hamburger
History of advertising: No 182: Clara Peller's hamburger

Staff

In demanding to know "Where's the beef?", a little old lady called Clara Peller uttered one of the most famous catchphrases to cross from advertising into the vernacular.

Wins this week: Bulmers, RNIB, Vistaprint
Wins this week: Bulmers, RNIB, Vistaprint

Staff

Campaign's weekly round-up of account moves across advertising, digital and media.

The Thinkboxes: November/December 2016 shortlist
Promoted
The Thinkboxes: November/December 2016 shortlist

Thinkbox

Which TV adverts made the shortlist this month?

Trending

Sainsbury's unveils 'step change' in advertising with new food campaign
Sainsbury's unveils 'step change' in advertising with new food campaign

Kate Magee

Sainsbury's has unveiled an energetic and joyful food-focused campaign that marks a "step change" in its advertising strategy.

Production companies hit out at IPA in escalating row
Production companies hit out at IPA in escalating row

Brittaney Kiefer

Academy, Blink, Rattling Stick and RSA Films are among 15 production companies that have hit out at the IPA's suggestion that ad agencies should be allowed to compete against them in the same pitch.

Tips from the top with Peter Souter
Promoted
Tips from the top with Peter Souter

Eleanor Hawkins

In Campaign's new video series, created in partnership with RedSofa, we speak to the influencers at the top of their game for tips to help aspiring creatives, copywriters and art directors climb up the ladder and up their ad-game.

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