Wednesday, 11 January 2017

Sainsbury's halts sales slide over festive period | Tesla hires top Apple engineer to accelerate future of self-driving cars | Odeon hires former Costa top marketer as UK MD

Campaign: Brands

Campaign: Brands
January 11, 2017
Brand news and analysis, powered by Marketing

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Sainsbury's halts sales slide over festive period
Sainsbury's halts sales slide over festive period

Matthew Chapman

Sainsbury's ended a run of falling sales during the festive trading period as the grocer's Christmas ad campaign raised over £500,000 for the Great Ormond Street Hospital.

Tesla hires top Apple engineer to accelerate future of self-driving cars
Tesla hires top Apple engineer to accelerate future of self-driving cars

Matthew Chapman

Tesla Motors has hired top Apple engineer Chris Lattner in order to head up its Autopilot self-driving software development.

Odeon hires former Costa top marketer as UK MD
Odeon hires former Costa top marketer as UK MD

Simon Gwynn

Odeon Cinemas Group has appointed Carol Welch, former global chief marketing office of Costa, as managing director for Odeon UK & Ireland.

Kerry Foods switches ad accounts from Fallon to Irish shop
Kerry Foods switches ad accounts from Fallon to Irish shop

Matthew Chapman

Independent Irish agency Rothco has won Kerry Foods UK's children's dairy snacking business from Fallon London.

Hyundai launches UK's first entirely online car-buying platform
Hyundai launches UK's first entirely online car-buying platform

Simon Gwynn

Hyundai UK has launched what it says is the first platform that allows consumers to purchase a car entirely online.

Campaign Underground reveals first speakers for debut event
Campaign Underground reveals first speakers for debut event

Simon Gwynn

Tickets are now available to book for the first instalment of Campaign Underground, our brand new series of events designed to provoke fresh thinking by bringing together unexpected voices in unusual places.

The 5 CES products marketers need to know about
The 5 CES products marketers need to know about

Ilyse Liffreing

We asked media and tech experts which innovations should not stay in Vegas.

CES: Powering up the superhuman
CES: Powering up the superhuman

Annelise Donahue and Robin Kim

A core belief exists that the ever-evolving landscape of IoT and AI will ultimately help people become "better" versions of themselves, write first-time attendees from PHD US.

Is the govt doing enough to promote the UK tech industry?
Is the govt doing enough to promote the UK tech industry?

Lawrence Weber

The impact of technology on society as a whole is something our government needs to have a stronger point of view about, writes Lawrence Weber.

Movers and shakers: Viacom, Exterion, John Lewis, Whitbread and more
Movers and shakers: Viacom, Exterion, John Lewis, Whitbread and more

Staff

Campaign's round-up of the hires, departures and promotions across the industry.

Tips from the top with Peter Souter
Promoted
Tips from the top with Peter Souter

Eleanor Hawkins

In Campaign's new video series, created in partnership with RedSofa, we speak to the influencers at the top of their game for tips to help aspiring creatives, copywriters and art directors climb up the ladder and up their ad-game.

One way to avoid the Einstellung effect
Promoted
One way to avoid the Einstellung effect

Kerrie Finch, FinchFactor

Reputation management company FinchFactor settled on Amsterdam for its global base after its founder discovered inspiration in the city's cultural cornucopia of diverse outlooks

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ACCOUNT DIRECTOR Competitive KHWS, London
ACCOUNT DIRECTOR Competitive KHWS, London
Marketing Manager Competitive KHWS, London
Senior Account Manager £competitive + Benefits Bray Leino, Filleigh, Barnstaple
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