Snapchat opens talks with agencies ahead of UK push | The Sun reveals 2016 rebates and discounts topped £8m

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Campaign: Media January 12, 2017

Media news and analysis, powered by Media Week Latest Snapchat opens talks with agencies ahead of UK push Omar Oakes Snap, owner of instant-messaging service Snapchat, has contacted agencies ahead of the brand's first above-the-line campaign in the UK. The Sun reveals 2016 rebates and discounts topped £8m Gideon Spanier The Sun set aside £8.1m in rebates and discounts for advertisers last year, according to the accounts of its operating company. TV market could see 2% drop in revenues in 2017 Gideon Spanier The TV ad market is facing a 3% decline in January because of continued anxiety over Brexit, fuelling fears that revenues will fall this year for the first time since 2009. Jenny Biggam: media agencies will need to get creative in 2017 Jenny Biggam The media agency of the future will need to diversify its services, become a globalised, always-on offering and satisfy an increasing need for personalisation. Hubert Burda buys Radio Times owner Immediate Media Matthew Chapman Hubert Burda Media has bought Radio Times owner Immediate Media from its private equity owner Exponent and Media. Graeme Douglas joins Bountiful Cow to lead strategy Maisie McCabe Graeme Douglas, TBWA\London former executive creative director, has joined Bountiful Cow, the media agency start-up backed by the7stars, as strategy partner. Trump era means 'capital-destroying uncertainty' for media shares Gideon Spanier A leading Wall Street firm has downgraded financial prospects for all the big advertising holding companies because Donald Trump's administration heralds a "riskier political environment" and "capital-destroying uncertainty". Saatchi & Saatchi and Blue 449 top 2016 new-business tables Staff Saatchi & Saatchi and Blue 449's capture of the £83m Asda account in April 2016 ensured both Publicis Groupe shops ended the year at the top of their respective new-business tables. Listening with empathy will be crucial in 2017 Sue Unerman What does listening empathetically, in my view crucial for effective comms planning in 2017, really mean? Viacom promotes David Lynn to CEO of international arm Omar Oakes Viacom has promoted its UK and European chief David Lynn to president and chief executive of its international division, Viacom International Media Networks. Instagram introduces ads within Stories Ilyse Liffreing Airbnb, McDonald's, Nike and BuzzFeed are testing full-screen ads. Sky's Alison Dolan named News UK chief strategy officer Gurjit Degun Alison Dolan, the deputy managing director for Sky Business, has become News UK's chief strategy officer. The internet laughs at Yahoo's name change to 'Altaba' Ilyse Liffreing The 22-year-old brand name may disappear after Verizon acquisition. Bauer Academy receives £1.8m funding to help hundreds into creative industries Matthew Chapman Bauer Media's training initiative has won a £1.8m government grant for a 'Making Creativity Work' project helping hundreds of people land work in the creative industries. Watch: Glamour pop-up launches #ThePositivityProject alongside new super-sized issue Georgina Brazier The London pop-up shop is promoting #ThePositivityProject, an initiative by Glamour aimed at ditching negativity and replacing it with 30 simple positive acts to bring back the joy every day. Promoted Innovate or die Amalia Agathou, XVIII Havas UK Too many companies are drawing up new ideas without ever committing to put them into practice Promoted How do we solve a problem like creativity? Stuart Derrick Marketers, creatives and media owners were invited by Posterscope to discuss out-of-home creativity. Campaign's Stuart Derrick listened in Campaign Jobs Deputy Media Sales Manager For Trusted B2B Portfolio Up to £30,000 + uncapped com + car + bens b3-media, Surrey Editor For Professional B2B Publication Up to £40,000 + benefits b3-media, Kent Account Director Competitive Scorch London, London Senior Planner Competitive Scorch London, London Sales Executive - Horticulture Week Jobs Dependent on Experience + Commission Haymarket Media Group, Twickenham, London (Greater) Sales Executive - Third Sector Recruitment Dependent on Experience + Commission Haymarket Media Group, Twickenham, London (Greater) Sales Executive - Haymarket Leisure Group Dependent on Experience Haymarket Media Group, Twickenham, London (Greater) Media Manager – Direct Response Competitive + Benefits package Bray Leino, Filleigh, North Devon OR Bristol Associate Media Director Competitive (depending on experience) + Benefits Bray Leino, Filleigh, North Devon SEO Account Executive Competitive iProspect, Stafford

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