Thursday, 12 January 2017

What's next for Saatchi & Saatchi | Snapchat in agency talks | Tesco resurgence gathers steam

Campaign Breakfast Briefing

Campaign Breakfast Briefing
January 12, 2017

Latest

What's next for Saatchi & Saatchi after Senior's departure
What's next for Saatchi & Saatchi after Senior's departure

Claire Beale

It's an end of an era for British advertising as Saatchi & Saatchi moves offices and the agency changes management. Campaign sat down with Robert Senior, Magnus Djaba and Arthur Sadoun to discuss what's ahead.

Snapchat opens talks with agencies ahead of UK push
Snapchat opens talks with agencies ahead of UK push

Omar Oakes

Snap, owner of instant-messaging service Snapchat, has contacted agencies ahead of the brand's first above-the-line campaign in the UK.

Ogilvy & Mather captures Vodafone UK ad account
Ogilvy & Mather captures Vodafone UK ad account

Omar Oakes

Vodafone has moved its £50m UK creative account to Ogilvy & Mather London from its WPP stablemate Grey London.

Tesco resurgence gathers steam with strong Christmas food sales
Tesco resurgence gathers steam with strong Christmas food sales

Matthew Chapman

Tesco sales rose over Christmas after a strong performance in its food division helped it offset lower general merchandise sales due it not repeating its Clubcard promotion.

M&S clothing sales return to growth after Black Friday climbdown
M&S clothing sales return to growth after Black Friday climbdown

Matthew Chapman

Marks & Spencer has recorded growth in its clothing business for the first time in two years as it cut down on discounting and pulled back from Black Friday.

Robert Senior steps down from Saatchi & Saatchi
Robert Senior steps down from Saatchi & Saatchi

Claire Beale

Robert Senior, global chief executive of Saatchi & Saatchi, has resigned and is to be replaced by Magnus Djaba, UK chief executive of Saatchi & Saatchi Fallon.

One fifth of ad sector has lost business due to Brexit vote
One fifth of ad sector has lost business due to Brexit vote

Matthew Chapman

Over one in five companies in the UK advertising industry have already lost business or contracts as a result of the UK's vote to leave the EU.

Tesco appoints Alessandra Bellini as new chief customer officer
Tesco appoints Alessandra Bellini as new chief customer officer

Simon Gwynn

Tesco has hired long-standing Unilever executive Alessandra Bellini as chief customer officer, filling the role left vacant by Robin Terrell.

Sky's Alison Dolan named News UK chief strategy officer
Sky's Alison Dolan named News UK chief strategy officer

Gurjit Degun

Alison Dolan, the deputy managing director for Sky Business, has become News UK's chief strategy officer.

Navigating the complex world of attribution
Promoted
Navigating the complex world of attribution

Irina Pessin, data2decisions USA

In a world where digital is set to continue on its rapid growth trajectory, the media mix is becoming more digitised, and traditional business models are shifting toward the development of ecommerce

Emotional data vs human emotions
Promoted
Emotional data vs human emotions

Tamara Littleton, The Social Element

Brands need data to understand human emotion - and humans to understand the emotional data that will help them maximise effectiveness

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