Snapchat accused of lying ahead of IPO | ITV chief takes new role | Army releases recruitment campaign

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Campaign Breakfast Briefing January 06, 2017

Latest Snapchat owner accused of lying about user numbers ahead of IPO Gurjit Degun Snap, the owner of Snapchat, has been accused of inflating the number of users it has ahead of a possible initial public offering for $25bn (£20.2bn) by a former employer. ITV chief Crozier to become non-exec chair for Premier Inn owner Gurjit Degun ITV's chief executive Adam Crozier is to become a non-executive director at Whitbread, the owner of Premier Inn and Costa. Army appeals to human need to belong in new integrated recruitment campaign Simon Gwynn The British Army is tomorrow launching a new recruitment campaign that aims to bring to life the sense of camaraderie experienced by servicemen and women. Kellogg's hails Britain's diversity by asking: how do you eat your cornies? Simon Gwynn Kellogg's Corn Flakes is returning to TV tomorrow for the first time in five years in a campaign that celebrates the myriad bizarre ways in which people like to eat the cereal. The Sun reports £62.8m pre-tax loss Gurjit Degun The Sun has reported a £62.8m loss in pre-tax profit in 2016 because of a fall in ad revenue and restructuring costs. Zenith wins Singapore Tourism's global media from MEC Faaez Samadi Eight-year incumbent is displaced in its bid for a new two-year retainer. Promoted Tips from the top with Peter Souter Eleanor Hawkins In Campaign's new video series, created in partnership with RedSofa, we speak to the influencers at the top of their game for tips to help aspiring creatives, copywriters and art directors climb up the ladder and up their ad-game. Promoted Blend, spend and mend: how to fix the broken purchase journey Liam Corcoran, Research Now Mobile may be first among equals - but a mixed strategy is best. Research Now's Liam Corcoran tells us why Campaign Jobs Head of Marketing (Events) Competitive + excellent benefits Cancer Research UK, Islington, London Brand Manager £31,000 - £33,000 p.a. Cancer Research UK, London, Islington Marketing Campaign Planner Competitive+ Benefits SelectScience, Corston, Bath Business Development Director- 360 Advertising Solutions £10000 - £70000 per annum + bonus, negotiable Ultimate Asset, London Group Account Director - Promotional Marketing and Merchandising £65-70k plus pension and benefits The Jefferson Group, Luton and London Operations Director Depending on Experience Rankin Photography Ltd, London (Central), London (Greater) Sotheby's Institute of Art - Digital Marketing Manager – London Range: £38-45k + bens depending on the knowledge / skills /attributes of the preferred candidate. Sotheby's Institute of Art, Bloomsbury, London (Greater) Brand Delivery Manager 6 month FTC £40-50,000 per annum + comprehensive benefits package, pro rata EMO Unlimited, Epsom, Surrey Field Consultant Competitive Butterfly London, London (Central), London (Greater) Insight Executive - FMCG / Retail £28000 - £30000 per annum + 20% Bonus + Benefits Allexo Search, London

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