Monday, 9 January 2017

Tesco launches food love stories | Scooby-Doo fronts Halifax ad | Govt cuts Girl Effect funding

Campaign: Agencies

Campaign: Agencies
January 09, 2017

LATEST

Tesco launches 'love stories' quality food campaign
Tesco launches 'love stories' quality food campaign

Omar Oakes

Tesco's new brand campaign aims to promote the supermarket giant's food quality credentials by introducing "food love stories" each month.

Scooby-Doo fronts Halifax's latest ad
Scooby-Doo fronts Halifax's latest ad

Omar Oakes

Scooby-Doo is the latest Hanna-Barbera cartoon character to feature in a campaign for Halifax, as the canine detective and his pal Shaggy find out about the bank's reward scheme.

Govt cuts funding for Girl Effect after Yegna girl band uproar
Govt cuts funding for Girl Effect after Yegna girl band uproar

Matthew Chapman

The Department for International Development has cut funding for Girl Effect, an organisation supporting girls in poverty that was set up by Nike's charitable arm and launched Ethiopian girl band Yegna.

SheSays elects Casey Bird as first president
SheSays elects Casey Bird as first president

Brittaney Kiefer

SheSays, the mentorship and events organisation for women in the creative industry, has elected Casey Bird as its first president.

WATCH: Facebook Live CES floor tour with SapientRazorfish
WATCH: Facebook Live CES floor tour with SapientRazorfish

Ilyse Liffreing

We checked out drones, headseats and AI devices with lead engineer Matt Arnold.

Tips from the top with Peter Souter
Promoted
Tips from the top with Peter Souter

Eleanor Hawkins

In Campaign's new video series, created in partnership with RedSofa, we speak to the influencers at the top of their game for tips to help aspiring creatives, copywriters and art directors climb up the ladder and up their ad-game.

The Work

Tesco
Tesco "Food love stories" by Bartle Bogle Hegarty

Tesco is highlighting its food quality credentials through a series of love stories, its first major food campaign since hiring Bartle Bogle Hegarty in 2015.

Apple
Apple "Take mine" by Apple

Susan Billinge

Everyone wants their photo taken with the iPhone 7 Plus, in the latest ad for Apple's "Practically magic" campaign.

Specsavers
Specsavers "Boiler" by Specsavers Creative

Specsavers gives its "Should've" strapline a French twist with a new TV ad set in an idyllic chateau in Provence.

Trending

How easyJet transformed customer data into emotional anniversary stories
How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.

Maltesers unveils Braille billboard in next phase of disability campaign
Maltesers unveils Braille billboard in next phase of disability campaign

Brittaney Kiefer

Maltesers has launched a billboard in London written entirely in Braille as it continues its efforts to better represent disability in advertising.

Toyota targets hip young things with campaign for new model C-HR
Toyota targets hip young things with campaign for new model C-HR

Simon Gwynn

Toyota has launched a campaign across multiple media to promote its new "compact crossover" car model, C-HR.

A broad-minded outlook makes brands matter in culture
Promoted
A broad-minded outlook makes brands matter in culture

Nic Owen, 72andSunny Amsterdam

Full-service creative company 72andSunny Amsterdam is inspired by the city's broad-minded outlook to help it produce work that makes brands matter in culture

Campaign Jobs
Head of New Business & Managing Partner - Creative Agency £70000 - £80000 per annum + bonus Ultimate Asset, London
Global Business Director, Media Agency - Fashion £60000 - £70000 per annum + Great Agency Benefits Ultimate Asset, West End, London
Creative Director - brand comms agency £65-75k plus benefits The Jefferson Group, Liverpool, Merseyside
Team Assistant Competitive Isobar, Wells Street, W1T 3QN
UX/UI Architect Competitive Isobar, Wells Street, W1T 3QN
Junior Designer Competitive 360i, Central London
Junior Creative Team Competitive 360i, Central London
Creative Agency Producer at Mcgarrybowen Competitive Mcgarrybowen, London (Central), London (Greater)
Creative artworker 25-35k dependent on experience. Verve Marketing London Ltd, London (Greater)
Creative Director Competitive + Bonus Mind Gym, London (West), London (Central)
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