Saturday, 28 January 2017

Saturday edition: Sadoun succeeds Lévy | Ramsey to leave JWT | Saatchis wins HSBC

 

Campaign: Agencies

Campaign: Agencies
January 28, 2017

THIS WEEK'S HIGHLIGHTS

Arthur Sadoun succeeds Maurice Lévy as Publicis Groupe Chairman and CEO
Arthur Sadoun succeeds Maurice Lévy as Publicis Groupe Chairman and CEO

I-Hsien Sherwood

Lévy will step aside to become chairman of the supervisory board as of June 2017

Arthur Sadoun's journey to the top of Publicis Groupe was never in doubt
Arthur Sadoun's journey to the top of Publicis Groupe was never in doubt

Claire Beale

Arthur Sadoun's promotion to succeed Maurice Lévy was simply a natural progression, writes Campaign's global editor-in-chief.

Russell Ramsey to leave JWT
Russell Ramsey to leave JWT

Omar Oakes

Russell Ramsey is stepping down as executive creative director of J Walter Thompson London after nine years in the role and will be replaced by digital creative chief Lucas Peon.

Saatchi & Saatchi scoops HSBC global advertising
Saatchi & Saatchi scoops HSBC global advertising

Gurjit Degun

HSBC has awarded its global brand creative account to Saatchi & Saatchi, replacing J Walter Thompson, after a competitive pitch process.

BAME staff representation fails to improve in adland
BAME staff representation fails to improve in adland

Kate Magee

Adland's record on ethnic diversity has taken a step backwards in the past year, according to the latest research from Campaign and the IPA.

Havas London wins Carling creative account
Havas London wins Carling creative account

Simon Gwynn

Molson Coors has appointed Havas London to the creative account for Carling, one of the biggest selling beers in the UK.

IPA and production company row gathers steam
IPA and production company row gathers steam

Brittaney Kiefer

A further 69 production companies have put their weight behind a call for agencies to avoid a "rigged" bidding system.

Grey and Mindshare open personalised live ad arm
Grey and Mindshare open personalised live ad arm

Kate Magee

WPP agencies Grey London and Mindshare have partnered to launch a division to create personalised live ads.

Rimmel London celebrates individuality with new brand positioning and campaign
Rimmel London celebrates individuality with new brand positioning and campaign

Simon Gwynn

Beauty brand Rimmel is moving on from the idea of a singular "London look" in a new campaign involving a collection of top models and influencers.

Max Factor calls ad review following Coty acquisition
Max Factor calls ad review following Coty acquisition

Omar Oakes

Max Factor has kicked off a review of its global advertising requirements after Procter & Gamble sold the brand to Coty last year.

Danone appoints Droga5 London for global yoghurts account
Danone appoints Droga5 London for global yoghurts account

Simon Gwynn

Droga5 London has beaten Adam & Eve/DDB, Mother and the incumbent, BETC Paris, to the global creative account for the Danone brand of yoghurts.

Karmarama wins European account for Philadelphia
Karmarama wins European account for Philadelphia

Simon Gwynn

Mondelez has appointed Karmarama as the lead creative agency across Europe for cream cheese brand Philadelphia.

Private view: New year, same old advertising (with Ben Mooge and Nick Hastings)
Private view: New year, same old advertising (with Ben Mooge and Nick Hastings)

Havas Creative Group's Ben Mooge and Krow Communications' Nick Hastings review ads from Toyota, HSBC, Cadbury Creme Egg, uSwitch and BT Mobile.

National Trust launches ad agency review
National Trust launches ad agency review

Omar Oakes

The National Trust has launched a review of its creative ad agency requirements, putting five-year incumbent 18 Feet & Rising on alert.

Ferrero Rocher kicks off UK ad contest
Ferrero Rocher kicks off UK ad contest

Omar Oakes

Ferrero Rocher, the chocolate brand, is reviewing its UK creative account.

Smile, you're on camera
Promoted
Smile, you're on camera

Eleanor Thornton-Firkin, Ipsos Connect UK

We already know the mood people are in affects their spending, but facial coding technology is pushing emotion-led marketing to a much higher level

Tips from the top with Peter Souter
Promoted
Tips from the top with Peter Souter

Eleanor Hawkins

In Campaign's new video series, created in partnership with RedSofa, we speak to the influencers at the top of their game for tips to help aspiring creatives, copywriters and art directors climb up the ladder and up their ad-game.

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